Marketing Management

1404

Strategic Marketing Problems: Cases and Comments

Expand!: Dynamic Approach to International Marketing Development

Concise Encyclopedia of Church and Religious Organization Marketing

Strategic Advertising Management

Marketing Briefs: A Revision and Study Guide

Marketing Management and Strategy

Valuepack:Framework for Marketing Management with Operations Management.: AND Operations Management

Marketing Management for the Hospitality Industry: A Strategic Approach

Commissions, Bonuses and Beyond: Sales and Marketing Management's Guide to Sales Compensation Planning

Market-Based Management

Retail Management (The Mcgraw-Hill Series in Marketing)

Rural Marketing: Targeting the Non-urban Consumer

Sales Secrets from Your Customers (State of the Art Selling) (State of the Art Selling)

The E-commerce Arsenal: 12 Technologies You Need to Prevail in the Digital Arena

Marketing Management for the Hospitality Industry: A Strategic Approach

CIM Revision Cards:Marketing Management in Practice 05/06 (CIM Revision Cards S)

Untangling Organizational Gridlock: Strategies for Building a Customer Focus

Marketing Planning Guide (Haworth Marketing Resources)

Customers Mean Business: How World-Class Companies Build Relationships That Last

State of the Art Selling: 100 Top Sales Performance Share Their Secrets of Success

1 - 200

Strategic Marketing Problems: Cases and Comments ~ Roger A. Kerin - Robert A. Peterson Prentice Hall Roger A. Kerin - Robert A. Peterson
Expand!: Dynamic Approach to International Marketing Development ~ Alain-Eric Giordan Gower Publishing Ltd Alain-Eric Giordan
Concise Encyclopedia of Church and Religious Organization Marketing ~ Robert Stevens - Bruce Wrenn - Henry Cole Haworth Press Inc.,U.S. Robert Stevens - Bruce Wrenn - Hen...
Strategic Advertising Management ~ Larry Percy - John Rossiter - Richard Elliott Oxford University Press Larry Percy - John Rossiter - ...
Marketing Briefs: A Revision and Study Guide ~ Sally Dibb Butterworth-Heinemann Ltd Sally Dibb
Marketing Management and Strategy ~ Peter Doyle Financial Times/ Prentice Hall Peter Doyle
Valuepack:Framework for Marketing Management with Operations Management.: A ~ Philip Kotler - Nigel Slack Prentice Hall Philip Kotler - Nigel Slack
Marketing Management for the Hospitality Industry: A Strategic Approach ~ Allen Z. Reich John Wiley & Sons Inc Allen Z. Reich
Commissions, Bonuses and Beyond: Sales and Marketing Management's Guide to ~ William P. Keenan McGraw-Hill Education William P. Keenan
Market-Based Management ~ Roger Best Prentice Hall Roger Best
Retail Management (The Mcgraw-Hill Series in Marketing) ~ Ronald W. Hasty - James Reardon McGraw-Hill Education Ronald W. Hasty - James Reardon
Rural Marketing: Targeting the Non-urban Consumer ~ Sanal Kumar Velayudhan SAGE Publications Ltd Sanal Kumar Velayudhan
Sales Secrets from Your Customers (State of the Art Selling) (State of the ~ Barry J. Farber Career Press Barry J. Farber
The E-commerce Arsenal: 12 Technologies You Need to Prevail in the Digital Arena ~ Alexis Gutzman Amacom Alexis Gutzman
Marketing Management for the Hospitality Industry: A Strategic Approach ~ Allen Z. Reich John Wiley & Sons Inc Allen Z. Reich
CIM Revision Cards:Marketing Management in Practice 05/06 (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge
Untangling Organizational Gridlock: Strategies for Building a Customer Focus ~ Michele L. Bechtell Amacom Michele L. Bechtell
Marketing Planning Guide (Haworth Marketing Resources) ~ David Loudon - William E. Warren - Bruce Wrenn - Robert E. Stevens Haworth Press Inc.,U.S. David Lou...
Customers Mean Business: How World-Class Companies Build Relationships That Last ~ James A. Unruh Perseus Books,U.S. James A. Unruh
State of the Art Selling: 100 Top Sales Performance Share Their Secrets of ~ Barry J. Farber Career Press Barry J. Farber
Strategic Marketing Problems: Cases and Comments ~ Roger A. Kerin - Robert A. Peterson Prentice Hall Roger A. Kerin - Robert A. Peterson
Leveraging the Corporate Brand ~ James R. Gregory - Jack G. Wiechmann McGraw-Hill Contemporary James R. Gregory - Jack G. Wiechmann
Marketing of Agricultural Products ~ Joseph N. Uhl - Chris Hurt - Richard L. Kohls Prentice-Hall Joseph N. Uhl - Chris Hurt - Richard L. ...
Strategic Marketing: Planning and Control (CIM Student) ~ John Ensor - Graeme Drummond Butterworth-Heinemann Ltd John Ensor - Graeme Drummond
Compensating Your Sales Force: How to Use Commissions, Draws, Bonuses and Q ~ W.G. Ryckman - Robert G. Head Irwin Professional (UK) W.G. Ryckman - Robert G. Head
Marketing for Pharmacists: Providing and Promoting Professional Services ~ David A. Holdford McGraw-Hill Education David A. Holdford
The 360 Degree Brand in Asia: Creating More Effective Marketing Communications ~ Mark Blair - Richard Armstrong - Mike Murphy John Wiley & Sons (Asia) Pte Ltd Mark Blair - Richard A...
Superstar Sales Secrets (State of the Art Selling) ~ Barry J. Farber Career Press Barry J. Farber
Managing and Marketing Technology ~ I.David Ford - Michael Saren Thomson Learning I.David Ford - Michael Saren
Leading the Sales Team ~ David Hillier Gower Publishing Ltd David Hillier
Get Clients Now!: 28-day Marketing Program for Professionals and Consultants ~ C.J. Hayden Amacom C.J. Hayden
Modern Logistics Management: Integrating Marketing, Manufacturing and Physi ~ John Francis Magee - J.F. Copacino - D.B. Rosenfield John Wiley & Sons Inc John Francis Magee - J.F....
Cause Related Marketing ~ Sue Adkins Butterworth-Heinemann Sue Adkins
Managing for Sales Results: A Fast Action Guide for Finding, Coaching, and ~ Ron Marks John Wiley & Sons Inc Ron Marks
Image Marketing: Using Public Perceptions to Attain Business Objectives ~ Joe Marconi McGraw-Hill Contemporary Joe Marconi
Global Marketing ~ Warren J. Keegan - Mark Green Prentice Hall Warren J. Keegan - Mark Green
The New Strategic Selling: The Unique Sales System Proven Successful by the ~ Robert B. Miller - Stephen E. Heiman - Tad Tuleja Kogan Page Ltd Robert B. Miller - Stephen E. Heima...
The Pocket Power Book of Performance ~ Byrd Baggett Rutledge Hill Press,U.S. Byrd Baggett
Truth, Lies, and Advertising: The Art of Account Planning (Adweek Book) ~ Jon Steel John Wiley & Sons Inc Jon Steel
Marketing Management ~ J.Paul Peter - Jr. James H. Donnelly McGraw Hill Higher Education J.Paul Peter - Jr. James H. Donnel...
Managing Major Sales: Practical Strategies for Improving Sales Effectiveness ~ Neil Rackham - Richard Ruff HarperBusiness,U.S. Neil Rackham - Richard Ruff
Marketing ~ Dhruv Grewal - Michael Levy McGraw Hill Higher Education Dhruv Grewal - Michael Levy
Compensating New Sales Roles: How to Design Rewards That Work in Today's Se ~ Jerome Colletti - Mary Fiss Amacom Jerome Colletti - Mary Fiss
Cause Related Marketing ~ Sue Adkins Butterworth-Heinemann Sue Adkins
Modern Logistics Management: Integrating Marketing, Manufacturing and Physi ~ John Francis Magee - J.F. Copacino - D.B. Rosenfield John Wiley & Sons Inc John Francis Magee - J.F....
Managing Web Projects for Dummies (For Dummies) ~ Janine Warner Hungry Minds Inc,U.S. Janine Warner
Marketing Planning for the Pharmaceutical Industry 2nd Edition ~ John Lidstone - Nigel MacLennan Gower Publishing Ltd John Lidstone - Nigel MacLennan
Selling Is a Team Sport ~ Eric Baron Prima Tech Eric Baron
Introduction to Information-based High-tech Services (Technology Management ~ Eric Viardot Artech House Eric Viardot
The Marketing Imagination ~ Theodore Levitt Simon & Schuster Theodore Levitt
2000 Professional's Guide to Target Marketing ~ David W. Cottle Aspen Publishers Inc.,U.S. David W. Cottle
Marketing Management, An Asian Perspective ~ KOTLER Prentice Hall Singapore KOTLER
Marketing Communications (CIM Revision Cards S) ~ Marketing Knowledge Ltd Butterworth-Heinemann Ltd Marketing Knowledge Ltd
Services Marketing (McGraw-Hill Series in Marketing) ~ Valerie Zeithaml - Mary Bitner McGraw-Hill Education Valerie Zeithaml - Mary Bitner
Sales Management (Marketing Series: Practitioner) ~ CHRIS NOONAN Butterworth-Heinemann CHRIS NOONAN
The Infinite Asset: Managing Brands to Build New Value ~ Sam Hill - Chris Lederer Harvard Business School Press Sam Hill - Chris Lederer
Churchill - Ford - Walker's Sales Force Management ~ Mark W Johnston - Greg W. Marshall McGraw-Hill Publishing Co. Mark W Johnston - Greg W. Marshall
Systems Thinking: Creative Holism for Managers ~ Michael C. Jackson John Wiley and Sons Ltd Michael C. Jackson
Cases in Strategic Marketing Management: Business Strategies in Muslim Coun ~ John A. Quelch Prentice Hall John A. Quelch
Managing Key Clients: Securing the Future of the Professional Services Firm ~ Paul Denvir - Cliff Ferguson - Kevin Walker Thomson Learning Paul Denvir - Cliff Ferguson - Kevin Wa...
Management of a Sales Force ~ William Stanton - Richard H. Buskirk Irwin William Stanton - Richard H. Buskirk
Retailing Management ~ William R. Davidson - D. Sweeney - R. Stampfl John Wiley and Sons (WIE) William R. Davidson - D. Swe...
One-to-one Web Marketing: Build a Relationship Marketing Strategy One Custo ~ Cliff Allen - Deborah Kania - Beth Yaeckel John Wiley & Sons Inc Cliff Allen - Deborah Kania - Beth ...
Export Marketing Handbook ~ Walter H. Nagel - Gaston Z. Ndyajunwoha Greenwood Press Walter H. Nagel - Gaston Z. Ndyajunwoha
Retail Marketing ~ Peter J. McGoldrick Mayfield Peter J. McGoldrick
The Complete Guide to Sales Force Incentive Compensation ~ Andris A. Zoltners - Prabha K. Sinha - Sally E Lorimer Amacom Andris A. Zoltners - Prabha K. Sinha -...
Marketing Your City USA: a Guide to D: A Guide to Developing a Strategic To ~ R.A. Nykiel - E. Jascolt Haworth Press Inc.,U.S. R.A. Nykiel - E. Jascolt
Customer-driven: How to Make Your Company Customer-focused ~ Linda Silverman Goldzimmer Random House Business Books Linda Silverman Goldzimmer
Planned Giving: Management, Marketing, and Law 2008 Cumulative Supplement ~ Ronald R. Jordan - Katelyn L. Quynn John Wiley & Sons Inc Ronald R. Jordan - Katelyn L. Quynn
The Marketing Plan ~ William A. Cohen John Wiley and Sons (WIE) William A. Cohen
Basic Marketing Management ~ Douglas J. Dalrymple - Leonard J. Parsons John Wiley and Sons (WIE) Douglas J. Dalrymple - Leonard J...
Optimal Bundling: Marketing Strategies for Improving Economic Performance ~ Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Direct Marketing in Practice (Marketing Series: Practitioner) ~ Matthew Housden - Brian Thomas Butterworth-Heinemann Matthew Housden - Brian Thomas
Rethinking Sales Management: A Strategic Guide for Practitioners ~ Beth Rogers John Wiley & Sons Beth Rogers
Marketing on a Tight Budget: A 10-point Action Plan ~ Patrick Forsyth Kogan Page Ltd Patrick Forsyth
Managing Public Relations ~ James E. Grunig - Todd T. Hunt Thomson Learning James E. Grunig - Todd T. Hunt
Business Marketing Management: A Strategic View of Industrial and Organizat ~ Michael D. Hutt - Thomas W. Speh South Western College Publishing Michael D. Hutt - Thomas W. Speh
FT Mastering Marketing: your single source guide to becoming a master of ma ~ Insead - Kellogg - LBS - Wharton Financial Times/ Prentice Hall Insead - Kellogg - LBS - Wharton
Services Marketing Management: An International Perspective ~ Hans Kasper - Wouter De Vries - Piet Van Helsdingen John Wiley and Sons Ltd Hans Kasper - Wouter De ...
The Marketing Game: Insider Secrets That You Can Use from the World's Marke ~ Eric Schulz Adams Media Corporation Eric Schulz
Marketing ~ Dhruv Grewal - Michael Levy McGraw Hill Higher Education Dhruv Grewal - Michael Levy
Branded and on Display ~ Daniel Thomas Cook Krannert Art Museum,US Daniel Thomas Cook
Selling to Major Accounts: Tools, Techniques and Practical Solutions for th ~ Terry R. Bacon Amacom Terry R. Bacon
Services Marketing ~ Valarie A. Zeithaml - Mary Jo Bitner McGraw Hill Higher Education Valarie A. Zeithaml - Mary Jo Bitn...
Market Driven Management: Strategic and Operational Marketing ~ Jean-Jacques Lambin - Ruben Chumpitaz - Isabelle Schuiling Palgrave Macmillan Jean-Jacques Lambin - ...
Marketing Hospitality ~ Thomas F. Powers John Wiley & Sons Inc Thomas F. Powers
Telemarketing, Cold Calling and Appointment Making: How to Win Business Thr ~ Pauline Rowson Rowmark Ltd Pauline Rowson
Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach ~ Linda Richardson McGraw-Hill Publishing Co. Linda Richardson
Marketing Strategy: How to Prepare It - How to Implement It (CIM Student Wo ~ Paul Fifield Butterworth-Heinemann Paul Fifield
Making Your Sales Team 1 ~ Thomas L. Quick Amacom Thomas L. Quick
Selling (Wiley Pathways) ~ Tom Hopkins - Douglas J. Dalrymple - William L. Cron - Thomas E. Decarlo - Terri Horvath John Wiley ...
A Culture of Credit: Embedding Trust and Transparency in American Business ~ Rowena Olegario Harvard University Press Rowena Olegario
Competitive Intelligence: Gathering, Analysing and Putting It to Wowrk ~ Christopher Murphy Gower Publishing Ltd Christopher Murphy
The Bid Manager's Handbook ~ David Nickson Gower Publishing Ltd David Nickson
CIM Revision Card: Strategic Marketing Decisions (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge
CIM Revision Cards: Managing Marketing Performance (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge
CIM Marketing Management in Practice: Practice and Revision Kit (Practice & ~ BPP Professional Education BPP Professional Education BPP Professional Education
Activity-based Costing: Making It Work for Small and Mid-sized Companies (W ~ Douglas T. Hicks John Wiley & Sons Inc Douglas T. Hicks
International Marketing and Export Management ~ Gerald Albaum - Marian Burk Wood - Edwin Duerr Financial Times/ Prentice Hall Gerald Albaum - Marian...
Strategic Marketing: An Introduction ~ Tony Proctor Routledge Tony Proctor
Guerrilla Marketing On-Line Attack: 100 Low Cost, High Impact Strategies fo ~ Jay Conrad Levinson - Charles Rubin Houghton Mifflin (Trade) Jay Conrad Levinson - Charles Rubin
Advertising Management: United States Edition ~ Rajeev Batra - David A. Aaker - John G. Myers Prentice Hall Rajeev Batra - David A. Aaker - John G. ...
Marketing Aesthetics: The Strategic Management of Branding, Identity and Image ~ Bernd H. Schmitt - Alex Simonson Simon & Schuster Bernd H. Schmitt - Alex Simonson
Retailing Management ~ William R. Davidson - D. Sweeney - R. Stampfl John Wiley and Sons (WIE) William R. Davidson - D. Swe...
Sports Marketing: A Strategic Perspective ~ Matthew D. Shank Prentice Hall Matthew D. Shank
Infopromotion: Publicity and Marketing for the Information Profession ~ Feona J. Hamilton Gower Publishing Ltd Feona J. Hamilton
Marketing Management (McGraw-Hill/Irwin Series in Marketing) ~ Harper W. Boyd - Orville C. Walker McGraw-Hill Publishing Co. Harper W. Boyd - Orville C. Walker
Brand Management: A Theoretical and Practical Approach ~ Rik Riezebos Financial Times/ Prentice Hall Rik Riezebos
Strategic Market Management (Strategic Market Managment) ~ David A. Aaker John Wiley and Sons (WIE) David A. Aaker
Understanding Business Markets ~ David Ford Thomson Learning David Ford
Global Marketing Strategies ~ Jean-Pierre Jeannet Houghton Mifflin (Academic) Jean-Pierre Jeannet
Strategic Market Planning: A Blueprint for Success (CBI Series in Practical ~ Patrick B. McNamee John Wiley and Sons Ltd Patrick B. McNamee
International Marketing: Strategy, Planning, Market Entry and Implementation ~ Roger Bennett Kogan Page Ltd Roger Bennett
Marketing Management for Non-profit Organizations ~ Adrian Sargeant Oxford University Press Adrian Sargeant
Marketing Management: A Strategic, Decision-making Approach (McGraw-Hill/Ir ~ John Mullins - Orville C. Walker - Jr. Harper W Boyd - Jean-Claude Larreche McGraw-Hill Publishing C...
Up Close and Personal?: Customer Relationship Marketing @ Work ~ Paul R. Gamble - Merlin Stone - Neil Woodcock - Bryan Foss Kogan Page Ltd Paul R. Gamble - Merlin St...
Marketing Management ~ Geoff Lancaster - Lester Massingham McGraw-Hill Publishing Co. Geoff Lancaster - Lester Massingham
Marketing Management: Strategies and Programs (McGraw-Hill Series in Marketing) ~ Joseph P. Guiltinan - Gordon W. Paul - Thomas J. Madden McGraw-Hill Education Joseph P. Guiltinan - ...
Business Solutions on Demand: Creating Customer Value at the Speed of Light ~ Mark Cerasale - Merlin Stone Kogan Page Ltd Mark Cerasale - Merlin Stone
Commercializing New Technologies: Getting from Mind to Market ~ Vijay K. Jolly Harvard Business School Press Vijay K. Jolly
Successful Customer Relationship Marketing: New Thinking, New Strategies, N ~ Merlin Stone - Bryan Foss Kogan Page Ltd Merlin Stone - Bryan Foss
Handbook of Niche Marketing: Principles and Practice (Haworth Series in Seg ~ Haworth Press Inc.,U.S.
Global Marketing Management ~ Warren J. Keegan Prentice Hall Warren J. Keegan
Global Marketing Management: United States Edition (Prentice Hall Series in ~ Warren J. Keegan Prentice Hall Warren J. Keegan
Build Your Own Network Sales Business ~ Gregory F. Kishel - Patricia Gunter Kishel John Wiley & Sons Inc Gregory F. Kishel - Patricia Gunter...
World Class Selling: The Crossroads of Customer, Sales, Marketing and Technology ~ Jim Holden John Wiley & Sons Jim Holden
Building Your Direct Mail Program: Workbook (J-B Fund Raising School) ~ Gwyneth J. Lister Jossey Bass Wiley Gwyneth J. Lister
Industrial Marketing Strategy ~ Webster, Frederick E. Jr. John Wiley & Sons Webster, Frederick E. Jr.
Attention!: How to Interrupt, Yell, Whisper, and Touch Consumers (Adweek Book) ~ Ken Sacharin John Wiley & Sons Inc Ken Sacharin
Interactive Services Marketing: Student Text ~ Raymond P. Fisk - Stephen J. Grove - Joby John Houghton Mifflin Raymond P. Fisk - Stephen J. Grove -...
Citizen Brands: Putting Society at the Heart of Your Business ~ Michael Willmott John Wiley and Sons Ltd Michael Willmott
Key Account Management: Learning from supplier and customer perspectives: L ~ Malcolm McDonald - Beth Rogers Butterworth-Heinemann Malcolm McDonald - Beth Rogers
Marketing Plan: A Handbook ~ Marian Burk Wood Prentice Hall Marian Burk Wood
Selling Through Independent Reps ~ Harold J. Novick Amacom Harold J. Novick
Never Mind the Sizzle...Where's the Sausage?: Branding Based on Substance, ~ David Taylor Capstone Publishing Ltd David Taylor
Orchestrating Success: Improve Control of the Business with Sales and Opera ~ Richard C. Ling - Walter E. Goddard John Wiley & Sons Inc Richard C. Ling - Walter E. Goddard
CIM Coursebook 06/07 Strategic Marketing in practice (CIM Coursebook) ~ Ashok Ranchhod - Ebi Marandi Butterworth-Heinemann Ashok Ranchhod - Ebi Marandi
The IBM Way: Insights into the World's Most Successful Marketing Organization ~ Buck Rodgers - Robert Shook HarperBusiness Buck Rodgers - Robert Shook
Principles and Practice of Marketing, 3rd Ed. ~ David Jobber McGraw-Hill Education David Jobber
International Marketing Strategy (4th Edition) ~ Frank Bradley Financial Times/ Prentice Hall Frank Bradley
Strategic Market Planning: A Blueprint for Success (Wiley Series in Practic ~ Patrick B. McNamee John Wiley and Sons Ltd Patrick B. McNamee
Basic Marketing Management ~ Douglas J. Dalrymple - Leonard J. Parsons John Wiley and Sons (WIE) Douglas J. Dalrymple - Leonard J...
Basic Marketing: A Global-Managerial Approach (Coleccion Tamesis: Serie C, ~ William D. Perreault - E. Jerome McCarthy McGraw-Hill Education William D. Perreault - E. Jerome McC...
Sales Management: Concepts and Cases ~ Douglas J. Dalrymple John Wiley and Sons (WIE) Douglas J. Dalrymple
High-impact Sales Force Automation: A Strategic Perspective ~ Glen S. Petersen St Lucie Press Glen S. Petersen
The Future of Pricing: How Airline Ticket Pricing Has Inspired a Revolution ~ E. Andrew Boyd Palgrave Macmillan E. Andrew Boyd
Planning Media: Strategy and Imagination ~ William J. Donnelly Prentice Hall William J. Donnelly
The Ultimate Guide to Sports Marketing ~ Stedman Graham - Joe Jeff Goldblatt - Lisa Delpy Neirotti McGraw-Hill Education Stedman Graham - Joe...
Service Industries Marketing: New Approaches (A Special Issue of "The Servi ~ Frank Cass Publishers
Seven Secrets to Successful Sales Management: The Sales Manager's Manual ~ Jack Wilner St Lucie Press Jack Wilner
Branded Entertainment: Product Placement and Brand Strategy in the Entertai ~ Jean-Marc Lehu Kogan Page Ltd Jean-Marc Lehu
Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship ~ Frederick Newell Kogan Page Ltd Frederick Newell
Wooing & Winning Business: The Foolproof Formula for Making Persuasive Busi ~ Spring Asher - Wicke Chambers John Wiley & Sons Spring Asher - Wicke Chambers
Framework for Marketing Management, A ~ Philip Kotler Prentice Hall Philip Kotler
Living the Brand: How to Transform Every Member of Your Organization into a ~ Nicholas Ind Kogan Page Ltd Nicholas Ind
Agro-food Marketing ~ CABI Publishing
Relationship Marketing (Professional Development) ~ Martin Christopher - Adrian Payne - David Ballantyne Butterworth-Heinemann Ltd Martin Christopher - ...
The Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Y ~ Aubrey Wilson Kogan Page Ltd Aubrey Wilson
Uncommon Practice: People who deliver a great brand experience ~ Financial Times/ Prentice Hall
Restaurant Marketing for Owners and Managers (Wiley Restaurant Basics Series) ~ Patti J. Shock - John T. Bowen - John M. Stefanelli John Wiley & Sons Inc Patti J. Shock - John T. B...
Marketing and the Bottom Line (Financial Times Series) ~ Tim. Ambler Financial Times/ Prentice Hall Tim. Ambler
Complete Art Curriculum Activities Kit: 150 Easy-to-use Art Lessons in 8 Ex ~ Barbara McNally Reuther - Diane Enemark Fogler Prentice Hall Barbara McNally Reuther - Diane Enemark...
Branding a Store: How to Build Successful Retail Brands in a Changing Marke ~ Ko Floor Kogan Page Ltd Ko Floor
Restoring Tourism Destinations in Crisis: A Strategic Marketing Approach (C ~ David Beirman CABI Publishing David Beirman
Marketing Strategy: Customers and Competition ~ Steven P. Schnaars Simon & Schuster Ltd Steven P. Schnaars
CIM Coursebook 02/03: Effective Management for Marketing (CIM Coursebook) ~ Mike Worsam Butterworth-Heinemann Mike Worsam
CIM Coursebook 06/07 Strategic Marketing Decisions (CIM Coursebook) ~ Isobel Doole - Robin Lowe Butterworth-Heinemann Isobel Doole - Robin Lowe
Leading Your Sales Team: How to Manage a Winning Sales Team ~ Jim Pancero Dartnell Corporation Jim Pancero
CIM Managing Marketing Performance: Study Text ~ BPP Professional Education BPP Professional Education BPP Professional Education
Sales & Sales Management ~ Ralph W Jackson - Robert D. Hisrich Prentice-Hall Ralph W Jackson - Robert D. Hisrich
Internet Marketing: Readings and Online Resources (McGraw-Hill/Irwin Series ~ Paul S. Richardson McGraw-Hill Publishing Co. Paul S. Richardson
Build Your Own Network Sales Business ~ Gregory F. Kishel - Patricia Gunter Kishel John Wiley & Sons Inc Gregory F. Kishel - Patricia Gunter...
Truth, Lies, and Advertising: The Art of Account Planning (Adweek Book) ~ Jon Steel John Wiley & Sons Inc Jon Steel
Sales Management: Theory and Practice ~ Bill Donaldson Palgrave Macmillan Bill Donaldson
The No. 1 Sales Team: Superior Techniques for Maximum Performance ~ Stephan Schiffman Adams Media Corporation Stephan Schiffman
Brilliance Marketing Management ~ Celia Rocks Facts on Demand Press Celia Rocks
Positioning: The Battle for Your Mind ~ Al Ries - Jack Trout McGraw-Hill Education Al Ries - Jack Trout
The Marketing Managers Troubleshooter ~ Craig S. Rice Prentice-Hall Craig S. Rice
Marketing Management Bundle ~ Brian Smith - Malcolm McDonald Butterworth-Heinemann Brian Smith - Malcolm McDonald
Total Relationship Marketing: Rethinking Marketing Management ~ Evert Gummesson Butterworth-Heinemann Evert Gummesson
Sales Managers Deskbook ~ Gene Garofalo NYIF Gene Garofalo
Marketing Today ~ Oliver Prentice Hall Oliver
Marketing Management ~ Philip Kotler Pearson US Imports & PHIPEs Philip Kotler
Agro-food Marketing ~ CABI Publishing
Market Driven Management: Strategic and Operational Marketing ~ Jean-Jacques Lambin - Ruben Chumpitaz - Isabelle Schuiling Palgrave Macmillan Jean-Jacques Lambin - ...
Marketing Management ~ J.W. Strydom - M. Cant - C.J. Jooste - V.D. Walt Juta Academic J.W. Strydom - M. Cant - C.J. Jooste ...
Marketing for Keeps: Building Your Business by Retaining Customers ~ Carla Furlong John Wiley & Sons Inc Carla Furlong
Compensating the Sales Force: A Practical Guide to Designing Winning Sales ~ David J. Cichelli McGraw-Hill Education David J. Cichelli
Asia's Digital Dividends: How Asia-Pacific's Corporations Are Creating Valu ~ David C. Michael John Wiley & Sons (Asia) Pte Ltd David C. Michael
The 50 Plus Market: Why the Future Is Age-neutral When It Comes to Marketin ~ Dick Stroud Kogan Page Ltd Dick Stroud
The 5 Best Practices of Highly Effective Sales Managers: A Guide to Leading ~ Jerry, D. Elmore AuthorHouse Jerry, D. Elmore
The Business of Selling: How to Be Your Own Sales Manager ~ Tony Alessandra - Jim Cathcart Alessandra & Associates Tony Alessandra - Jim Cathcart
Cases In Marketing Management ~ Financial Times/ Prentice Hall
Sales and Operations for Your Small Business ~ E. James Burton - Steven M. Bragg John Wiley & Sons E. James Burton - Steven M. Bragg
Successfully Marketing Clinical Trial Results: Winning in the Healthcare Bu ~ Gunter Umbach Gower Publishing Ltd Gunter Umbach
Key Account Management: A Complete Action Kit of Tools and Techniques for A ~ Peter Cheverton Kogan Page Ltd Peter Cheverton
Managing the Customer Experience: Turning Customers into Advocates ~ Shaun Smith - Joe Wheeler Financial Times/ Prentice Hall Shaun Smith - Joe Wheeler
Market-driven Management: Using the New Marketing Concept to Create a Custo ~ Frederick E. Webster John Wiley & Sons Inc Frederick E. Webster
Global Marketing Management: Changes, Challenges and New Strategies ~ Kiefer Lee - Steve Carter Oxford University Press Kiefer Lee - Steve Carter
The Soul of the New Consumer: Authenticity - What We Buy and Why in the New ~ David Lewis - Darren Bridger Nicholas Brealey Publishing Ltd David Lewis - Darren Bridger

201 - 400

Channel Champions ~ Steven Wheeler - Evan Hirsh Jossey Bass Steven Wheeler - Evan Hirsh
Professional Sales Management ~ Rolph E. Anderson - Joseph Hair - Alan Bush McGraw-Hill Education (ISE Editions) Rolph E. Anderson -...
The Selling Bible: For People in the Business of Selling ~ John F. Lawhon J. Franklin Publishers John F. Lawhon
Marketing Management ~ Lowden Haworth Press Inc.,U.S. Lowden
Niche Marketing for Coaches ~ Hannah McNamara Thorogood Hannah McNamara
Strategic Sport Marketing ~ David Shilbury - Shayne Quick - Hans Westerbeek Allen & Unwin David Shilbury - Shayne Quick - Hans W...
Strategic Marketing Management (Practice of Management) ~ Robert J. Dolan Harvard Business School Press Robert J. Dolan
Major Account Sales Strategies: An Easy to Use Guide to Winning Large Sales ~ Alan L. Shiflett St Lucie Press Alan L. Shiflett
Direct and Interactive Marketing ~ Adrian Sargeant - Douglas West Oxford University Press Adrian Sargeant - Douglas West
Welcome to the Creative Age - Bananas, Business and the Death of Marketing ~ Mark Earls John Wiley and Sons Ltd Mark Earls
Profitable Customers (Professional Paperbacks Series) ~ Charles Wilson Kogan Page Ltd Charles Wilson
Successful Affiliate Marketing For Merchants ~ Shawn Collins QUE Shawn Collins
Beyond Buzz ~ Lois Kelly Amacom Lois Kelly
The Key Account Manager's Pocketbook (Sales & Marketing) ~ Roger Jones Management Pocketbooks Roger Jones
Sport Promotion and Sales Management ~ Richard Irwin - William Sutton Human Kinetics Europe Ltd Richard Irwin - William Sutton
The Guide to Financial Public Relations: How to Stand Out in the Midst of C ~ Larry Chambers St Lucie Press Larry Chambers
Service Quality: Multidisciplinary and Multinational Perspectives (Issues i ~ The Free Press
Cim Paper 5 - Managing the Marketing/Customer Interface: Exam Dates - 12-00 ~ BPP BPP Publishing Ltd BPP
Marketing Management ~ Kevin Lane Keller - Philip Kotler Prentice Hall Kevin Lane Keller - Philip Kotler
Successful Marketing Strategy for High-tech Firms (Technology Management Li ~ Eric Viardot Artech House Eric Viardot
Sales and Operations for Your Small Business ~ E. James Burton - Steven M. Bragg John Wiley & Sons E. James Burton - Steven M. Bragg
International Marketing: Strategy, Planning, Market Entry and Implementation ~ Roger Bennett - Jim Blythe Kogan Page Ltd Roger Bennett - Jim Blythe
Tales from the Marketplace: Stories of Revolution, Reinvention and Renewal ~ Nigel F Piercy Butterworth-Heinemann Nigel F Piercy
New Product Success Stories: Lessons from Leading Innovators (New Direction ~ Robert J. Thomas John Wiley & Sons Robert J. Thomas
Sales Management: Teamwork, Leadership and Technology (Harcourt series in m ~ Charles Futrell Thomson Learning Charles Futrell
Wooing & Winning Business: The Foolproof Formula for Making Persuasive Busi ~ Spring Asher - Wicke Chambers John Wiley & Sons Spring Asher - Wicke Chambers
Market-Based Management: Strategies for Growing Customer Value and Profitability ~ Roger J. Best Prentice Hall Roger J. Best
Big Brands, Big Trouble: Lessons Learned the Hard Way ~ Jack Trout John Wiley & Sons Jack Trout
Marketing in the New Media (101 for Small Business) ~ Holly Berkley Self-Counsel Press,Canada Holly Berkley
Management and Marketing of Services (Contemporary Business) ~ Peter Mudie - Angela Cottam Butterworth-Heinemann Peter Mudie - Angela Cottam
Marketing Telecommunications Services: New Approaches for a Changing Enviro ~ Karen G. Strouse Artech House Karen G. Strouse
Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge ~ Geoffrey A. Moore Capstone Publishing Ltd Geoffrey A. Moore
Environmental Marketing Management: Meeting the Green Challenge ~ Ken Peattie Financial Times/ Prentice Hall Ken Peattie
Selling Shakespeare to Hollywood: The Marketing of Filmed Shakespeare Adapt ~ Emma French University of Hertfordshire Press Emma French
Public Relations for Marketing Professionals (Studies in public relations) ~ Roger Haywood Palgrave Macmillan Roger Haywood
Killer Brands: Create and Market a Brand That Will Annihilate the Competition ~ Frank Lane Adams Media Corporation Frank Lane
Bankers in the Selling Role: A Consultative Guide to CrossSelling Financial ~ Linda Richardson John Wiley & Sons Linda Richardson
Motivating Your Sales Force ~ John Lidstone Gower Publishing Ltd John Lidstone
Advertising Campaign Strategy: A Guide to Marketing Communication Plans (Dr ~ Donald E. Parente South Western College Publishing Donald E. Parente
The Marketing Power of Emotion ~ John O'Shaughnessy - Nicholas J. O'Shaughnessy Oxford University Press Inc, USA John O'Shaughnessy -...
Marketing Management: A Strategic Decision-making Approach ~ John Mullins - Orville C. Walker - Harper W, Jr Boyd McGraw Hill Higher Education John Mullins - Orv...
Managing Sales for Business Growth ~ Robert J. Calvin Amacom Robert J. Calvin
Wooing & Winning Business: The Foolproof Formula for Making Persuasive Busi ~ Spring Asher - Wicke Chambers John Wiley & Sons Spring Asher - Wicke Chambers
Balanced Brand: How to Balance the Stakeholder Forces That Can Make or Brea ~ John Foley - Julie Kendrick Pfeiffer Wiley John Foley - Julie Kendrick
Managing Services Marketing: Text and Readings (The Dryden Press Series in ~ John E.G. Bateson - Douglas K. Hoffman South Western College Publishing John E.G. Bateson - Douglas ...
Wooing & Winning Business: The Foolproof Formula for Making Persuasive Busi ~ Spring Asher - Wicke Chambers John Wiley & Sons Spring Asher - Wicke Chambers
Markstrat: 3 ~ Jean-Claud Larreche Scientific Press Jean-Claud Larreche
Project Marketing: Beyond Competitive Bidding ~ Bernard Cova - Pervez Ghauri - Robert Salle John Wiley and Sons Ltd Bernard Cova - Pervez Ghauri - R...
International Marketing and Export Management ~ Gerald Albaum - Edwin Duerr - Jesper Strandskov Financial Times/ Prentice Hall Gerald Albaum - Edwin...
Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultu ~ Sicco Van Gelder Kogan Page Ltd Sicco Van Gelder
Effective Sales Management: How to Build a Winning Sales Team (50-minute Series) ~ Tom Johnson Crisp Publications Inc Tom Johnson
Marketing Channels: Infomercials and the Future of Televised Marketing ~ Craig R. Evans NYIF Craig R. Evans
The Secrets of Word-of-mouth Marketing: How to Trigger Exponential Sales Th ~ George Silverman Amacom George Silverman
Marketing Judo: Building Your Business Using Brains Not Budget ~ John Barnes - Richard Richardson Prentice Hall John Barnes - Richard Richardson
Marketing Strategy and Management ~ Michael J. Baker Palgrave Macmillan Michael J. Baker
Sales on A Beermat ~ Mike Southon - Chris West Random House Business Books Mike Southon - Chris West
Global Marketing: International Edition ~ Warren J. Keegan - Mark C. Green Prentice Hall Warren J. Keegan - Mark C. Green
Consumer and Business Credit Management (Mcgraw Hill/Irwin Series in Marketing) ~ Robert H. Cole - Lon Mishler Irwin Robert H. Cole - Lon Mishler
CIM Revision Cards: Managing Marketing Performance (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge
The Power of Consultative Selling ~ Bryce Webster Prentice-Hall Bryce Webster
Close Any Deal: A. David Silver's 6-Step Formula for Success ~ A.David Silver Prentice Hall A.David Silver
Field Sales Handbook: Proven Techniques To Boost Your Sales And Beat Your T ~ Jim. Cowden Financial Times/ Prentice Hall Jim. Cowden
Marketing Management ~ Pierre-Louis Dubois - Alain Jolibert - H. Muhlbacher Palgrave Macmillan Pierre-Louis Dubois - Alain ...
Customer Retention in a Week (In a Week) ~ Jane Smith Hodder Arnold Jane Smith
Power Base Selling: Secrets of an Ivy League Street Fighter ~ Jim Holden John Wiley & Sons Inc Jim Holden
Product Management (The Irwin Series in Marketing) ~ Donald Lehmann - Russell Winer McGraw-Hill Education Donald Lehmann - Russell Winer
Relationship Marketing Management ~ Ed Little - Ebi Marandi Thomson Learning Ed Little - Ebi Marandi
Inside-out Marketing: How to Create an Internal Marketing Strategy ~ Michael Dunmore Kogan Page Ltd Michael Dunmore
Marketing Planning and Strategy ~ Subhash C. Jain South-Western Publishing Subhash C. Jain
Marketing Management: United States Edition ~ Russell S. Winer Prentice Hall Russell S. Winer
e-Marketing Strategies: The Hows and Whys of Driving Sales Through e-Commerce ~ Frank Fiore QUE Frank Fiore
Strategic Marketing: Planning and Control (CIM Student) ~ Graeme Drummond - John Ensor - Ruth Ashford Butterworth-Heinemann Graeme Drummond - John Ensor - Rut...
Marketing ~ Roger A. Kerin - Eric Berkowitz - Steven Hartley - William Rudelius McGraw-Hill Education Roger A. K...
The Management of Sales and Customer Relations: Book of Readings ~ Thomson Learning
Customer Relationship Marketing: Get to Know Your Customers and Win Their L ~ Merlin Stone - Neil Woodcock - Liz Machtynger Kogan Page Ltd Merlin Stone - Neil Woodcock - Liz Mach...
Marketing Management: Text and Cases ~ John A. Quelch - Robert J. Dolan McGraw-Hill Publishing Co. John A. Quelch - Robert J. Dolan
Service Industries Marketing: New Approaches (A Special Issue of "The Servi ~ Frank Cass Publishers
The 360 Degree Brand in Asia: Creating More Effective Marketing Communications ~ Mark Blair - Richard Armstrong - Mike Murphy John Wiley & Sons (Asia) Pte Ltd Mark Blair - Richard A...
Cases in Strategic Marketing Management: An Integrated Computer Approach ~ William J. McDonald Prentice Hall William J. McDonald
Upside-down Marketing: Turning Your Ex-customers into Your Best Customers ~ George R. Walther McGraw-Hill Education George R. Walther
Preface to Marketing Management (Irwin Series in Marketing) ~ J. Peter - J. Donnelly Irwin J. Peter - J. Donnelly
Marketing Plan: A Handbook with Marketing Planpro (Book & CD) ~ Marian Burk Wood Prentice-Hall Marian Burk Wood
The Marketing Edge ~ Thomas V. Bonoma Macmillan USA Thomas V. Bonoma
NRAEF ManageFirst: Restaurant Marketing (ManageFirst) ~ NRA National Restaurant Assoc. Educational Foundation Prentice Hall NRA National Restaurant Assoc. E...
Precision Marketing: The New Rules for Attracting, Retaining and Leveraging ~ Jeff Zabin - Gresh Brebach John Wiley & Sons Inc Jeff Zabin - Gresh Brebach
Streetfighter Marketing ~ Jeff Slutsky Simon and Schuster Jeff Slutsky
Strategic Brand Management: Building, Measuring, and Managing Brand Equity ~ Kevin Lane Keller Prentice Hall Kevin Lane Keller
Marketing Tips for Complementary Therapists: 101 Tried and Tested Ways to A ~ Steven A. Harold How To Books Ltd Steven A. Harold
The Rule of Three: Why Only Three Major Competitors Will Survive in Any Market ~ Jagdish N. Sheth - Rajendra Sisodia Free Press Jagdish N. Sheth - Rajendra Sisodia
Market-Based Management: Strategies for Growing Customer Value and Profitability ~ Roger J. Best Prentice Hall Roger J. Best
Marketing Research for Managers (Professional Development) ~ Sunny Crouch - Matthew Housden Butterworth-Heinemann Ltd Sunny Crouch - Matthew Housden
The Influence Edge: How to Persuade Others to Help You Achieve Your Goals ~ Alan A. Vengel Berrett-Koehler Alan A. Vengel
Essence Marketing (Essence of Management) ~ Majaro Financial Times/ Prentice Hall Majaro
Ultimate Usp: Proven Techniques For Sales Success: Proven Techniques for Sa ~ Cowden. Financial Times/ Prentice Hall Cowden.
Developing and Leading the Sales Organization ~ Thad B. Green Greenwood Press Thad B. Green
Market Makers: How Leading Companies Are Creating and Winning Markets ("Bus ~ Daniel F. Spulber McGraw-Hill Education Daniel F. Spulber
Selling (Wiley Pathways) ~ Tom Hopkins - Douglas J. Dalrymple - William L. Cron - Thomas E. Decarlo - Terri Horvath John Wiley ...
Marketing Management: International Edition ~ Russell S. Winer Prentice Hall Russell S. Winer
The Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Y ~ Aubrey Wilson Kogan Page Ltd Aubrey Wilson
Integrated Marketing Communications: A Systems Approach ~ M. Joseph Sirgy Prentice Hall M. Joseph Sirgy
Key Customers: How to Manage Them Profitably (CIM Professional Development) ~ Malcolm McDonald - Beth Rogers - Diana Woodburn Butterworth-Heinemann Ltd Malcolm McDonald - Beth Ro...
Business Market Management: Understanding, Creating and Delivering Value: I ~ James C. Anderson - James A. Narus Prentice Hall James C. Anderson - James A. Narus
Marketing Management ~ Richard P. Bagozzi - Jose Antonio Rosa - Francisco F. Coronel - Kirti S. Celly - U.C. Irvine Prentic...
Essentials of Marketing: A Global Managerial Approach (The Irwin/McGraw-Hil ~ E. Jerome McCarthy McGraw-Hill Education (ISE Editions) E. Jerome McCarthy
The 12 Cliches of Selling (and Why They Work) ~ Barry Farber Workman Publishing Barry Farber
Reinventing the Brand: Can Top Brands Survive the New Market Realities? ~ Jean Noel Kapferer Kogan Page Ltd Jean Noel Kapferer
World Class Sales and Operations Planning: A Guide to Successful Implementa ~ Donald H. Sheldon J. Ross Publishing Donald H. Sheldon
Strategic Operations Management: A Value Chain Approach ~ David Walters - Mark Rainbird Palgrave Macmillan David Walters - Mark Rainbird
Getting Clients, Keeping Clients (Wiley Financial Advisor) ~ Dan Richards John Wiley & Sons Inc Dan Richards
CIM Revision Card: Strategic Marketing Decisions (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge
Kellogg on Marketing: The Kellogg Marketing Faculty Northwestern University ~ Dawn Iacobucci - Philip Kotler John Wiley & Sons Inc Dawn Iacobucci - Philip Kotler
Marketing Management: Knowledge and Skills ~ J.Paul Peter - James Donnelly McGraw Hill Higher Education J.Paul Peter - James Donnelly
Selling to Major Accounts: Tools, Techniques and Practical Solutions for th ~ Terry R. Bacon Amacom Terry R. Bacon
Microsoft CRM for Dummies (For Dummies) ~ Joel Scott - Michael DeLisa Hungry Minds Inc,U.S. Joel Scott - Michael DeLisa
Marketing Plan in Colour (Chartered Institute of Marketing) ~ Malcolm McDonald - Peter Morris Butterworth-Heinemann Malcolm McDonald - Peter Morris
Guide to College Reading ~ Kathleen T. McWhorter Longman Kathleen T. McWhorter
Persuasive Direct Marketing: Here's What You Say and How You Write It! ~ Robert Hayes-McCoy Oak Tree Press Robert Hayes-McCoy
Just Enough Requirements Management: Where Software Development Meets Marketing ~ Alan M. Davis Dorset House Publishing Co Inc.,U.S. Alan M. Davis
Value for Money Marketing: A Guide to Measuring Marketing Performance (Mark ~ Roddy Mullin Kogan Page Ltd Roddy Mullin
Profit Brand: How to Increase the Profitability, Accountability and Sustain ~ Nick Wreden Kogan Page Ltd Nick Wreden
Quantitative Analysis in Marketing Management: Concepts and Techniques ~ Luiz Moutinho - Mark Goode - Fiona Davies John Wiley and Sons Ltd Luiz Moutinho - Mark Goode - Fiona...
CIM - 10 Strategic Marketing Decisions: Practice and Revision Kit ~ BPP Learning Media BPP Learning Media BPP Learning Media
Case Studies in Marketing (Irish studies in management) ~ Anthony C. Cunningham Oak Tree Press Anthony C. Cunningham
There Is No Box! ~ David P. D'Eugenio Trafford Publishing David P. D'Eugenio
How to Get Free Publicity: A Handbook for Small Businesses, Clubs, Schools ~ Pam Austin - Bob Austin How To Books Ltd Pam Austin - Bob Austin
The Marketing Edge ~ Thomas V. Bonoma Macmillan USA Thomas V. Bonoma
Horticultural Marketing: A Resource and Training Manual ~ Daya Publishing House,India
Sales and Distribution Management ~ S.L. Gupta Excel Books S.L. Gupta
Perspectives on Marketing Management in Ireland (Irish Studies in Management) ~ Oak Tree Press
Marketing Planning for Financial Services ~ Roy Stephenson Gower Publishing Ltd Roy Stephenson
Marketing Moves: A New Approach to Profits, Growth and Renewal ~ Philip Kotler - Dipak C. Jain - Suvit Maesincee - Suvit Maesinsee McGraw-Hill Education Philip Kotle...
Marketing Health Care Organizations ~ KOTLER Pearson US Imports & PHIPEs KOTLER
Web Marketing for Dummies (For Dummies) ~ J. Zimmerman Hungry Minds Inc,U.S. J. Zimmerman
Customer Marketing Method ~ Curry Simon & Schuster Curry
Management of a Sales Force (Mcgraw-Hill/Irwin Series in Marketing) ~ William J. Stanton - Richard H. Buskirk - Rosann L. Spiro - Greg Rich McGraw Hill Higher Education W...
Winning New Business: Practical Guide to Successful Sales Presentations ~ David Lewis Piatkus Books David Lewis
The Customer Loyalty Pyramid ~ Michael W. Lowenstein Greenwood Press Michael W. Lowenstein
The Museum Marketing Handbook ~ Museums & Galleries Commission Stationery Office Books Museums & Galleries Commission
Restoring Tourism Destinations in Crisis: A Strategic Marketing Approach (C ~ David Beirman CABI Publishing David Beirman
The Complete Guide to Marketing Your Law Practice ~ American Bar Association
CIM Marketing Management in Practice: Practice and Revision Kit (Practice & ~ BPP Professional Education BPP Professional Education BPP Professional Education
Marketing Management Text and Cases ~ Rajiv Lal - John A. Quelch - V.Kasturi Rangan McGraw Hill Higher Education Rajiv Lal - John A. Quelc...
The 5 Best Practices of Highly Effective Sales Managers: A Guide to Leading ~ Jerry, D. Elmore AuthorHouse Jerry, D. Elmore
Sales Management: A Global Perspective ~ Earl Dwight Honeycutt - John B. Ford - Antonis Simintiras Routledge Earl Dwight Honeycutt - John B. ...
Newpaper Marketing in India: A Focus on Languages Press ~ Jyoti Kumar Anmol Publications Pvt Ltd Jyoti Kumar
Managing Activities: Competence Approach to Supervisory Management (In Char ~ Roger Cartwright - George Green - Anita Candy - Michael Collins Blackwell Publishers Roger Cartwrigh...
Sales Negotiating Handbook ~ Robert E. Kellar Prentice Hall Robert E. Kellar
Networking with the Affluent and Their Advisors ~ Thomas J. Stanley McGraw-Hill Education Thomas J. Stanley
The Management of Major Sales ~ Neil Rackham - Richard Ruff Gower Publishing Ltd Neil Rackham - Richard Ruff
Managing Sales Professionals: The Reality of Profitability (Haworth Marketi ~ Joseph P. Vaccaro Haworth Press Inc.,U.S. Joseph P. Vaccaro
Finding Market Research on the Web ~ Robert I. Berkman - Arthur Hammond-Tooke MarketResearch.com Robert I. Berkman - Arthur Hammond-Tooke...
Intntnls Mrktng Exp Mgmt ~ Albaum - Strandskov - Duerr Pearson Studium Albaum - Strandskov - Duerr
Tales from the Marketplace: Stories of Revolution, Reinvention and Renewal ~ Nigel F Piercy Butterworth-Heinemann Nigel F Piercy
Asian Branding: A Great Way to Fly ~ Ian Batey Prentice Hall Ian Batey
Product Planning Essentials ~ Kenneth B. Kahn Sage Publications, Inc Kenneth B. Kahn
From Mind to Market ~ Roger D. Blackwell HarperCollins Roger D. Blackwell
Organizational Marketing ~ Dominic Wilson Thomson Learning Dominic Wilson
Forecasting Sales and Planning Profits: A No-nonsense Guide for the Growing ~ Kenneth E Marino Probus Publishing Co Kenneth E Marino
CIM Diploma Paper 11 Strategic Marketing Management: Planning and Control - ~ BPP Professional Education BPP Publishing Ltd BPP Professional Education
NVQ Level 4 Field Sales Management: Workpack 21 - Forecast Sales for Teams ~ Phil Goldney - Eamon Allen Financial Times Prentice Hall Phil Goldney - Eamon Allen
Relationship Marketing: Text and Cases (CIM Professional Development) ~ Helen Peck - Moira Clark - Adrian Payne - Martin Christopher Butterworth-Heinemann Helen Peck - Moir...
A Culture of Credit: Embedding Trust and Transparency in American Business ~ Rowena Olegario Harvard University Press Rowena Olegario
Superstar Sales Secrets (State of the Art Selling) ~ Barry J. Farber Career Press Barry J. Farber
FT Mastering Marketing: your single source guide to becoming a master of ma ~ Insead - Kellogg - LBS - Wharton Financial Times/ Prentice Hall Insead - Kellogg - LBS - Wharton
Marketing Strategies for Emerging Markets ~ Rajendra Nargundkar - Tapan K. Panda Excel Books Rajendra Nargundkar - Tapan K. Panda
Sales Management (Marketing Series: Practitioner) ~ CHRIS NOONAN Butterworth-Heinemann CHRIS NOONAN
Essentials of Marketing: A Global Managerial Approach (The Irwin/McGraw-Hil ~ E. Jerome McCarthy McGraw-Hill Education (ISE Editions) E. Jerome McCarthy
Price and Discount Schedule Analysis: A Guide for Purchasing, Marketing, Ma ~ Paul J. Kuzdrall - Robert R. Britney Greenwood Press Paul J. Kuzdrall - Robert R. Britney
Profitable Sales Partnerships: A Guide to Managing and Motivating Agents, D ~ Vinoo Iyer Irwin Professional (USA) Vinoo Iyer
Marketing Management (Irwin Series in Marketing) ~ David W. Cravens McGraw-Hill Education David W. Cravens
Cases in Marketing Management ~ Douglas J. Dalrymple - L.J. Parsons - J. Jeannet John Wiley and Sons (WIE) Douglas J. Dalrymple - L....
Successful Sales Management: How To Make Your Team the Best: How to Make Yo ~ Grant. Stewart Financial Times/ Prentice Hall Grant. Stewart
Practical Market Planning ~ John Cooper - Peter Lane Palgrave Macmillan John Cooper - Peter Lane
Inspired Retail Space: Attract Customers, Build Branding, Increase Volume ~ Corinna Dean Rockport Publishers Inc. Corinna Dean
Tips and Tactics for Conducting E-commerce ~ Writers from Inc BNI Publications Inc.,U.S. Writers from Inc
Customer Relationship Development ~ Ralf Blomqvist - Johan Dah - Tomas Haeger - Johan Dahl Financial World Publishing Ralf Blomqvist - J...
Marketing in the International Environment ~ Edward W. Cundiff - Mary Tharp Hilger Prentice Hall Edward W. Cundiff - Mary Tharp Hilger
Stop Whining! Start Selling!: Profit-producing Strategies for Explosive Sal ~ J. Blackman John Wiley & Sons Inc J. Blackman
Online Course Pack:Marketing Management:US Edition/Economics European Editi ~ Philip Kotler - Kevin Lane Keller - Michael Parkin - Kent Matthews - Melanie Powell Prentice Hall Ph...
Marketing Management, An Asian Perspective ~ KOTLER Prentice Hall Singapore KOTLER
Professional Selling: Practical Secrets for Successful Sales (Fifty-Minute) ~ Rebecca L. Morgan Crisp Publications Inc Rebecca L. Morgan
Sales Process Engineering: a Personal Workshop ~ Paul H. Selden ASQC/Quality Press Paul H. Selden
Management Skills in Marketing ~ Stephen Morse Excel Books Stephen Morse
Selling Machine ~ Diane Sanchez - Stephen E. Heiman Times Books,U.S. Diane Sanchez - Stephen E. Heiman
The Team Selling Solution: Creating and Managing Teams That Win the Complex Sale ~ Steve Waterhouse McGraw-Hill Education Steve Waterhouse
Marketing Plan in Colour (Chartered Institute of Marketing) ~ Malcolm McDonald - Peter Morris Butterworth-Heinemann Malcolm McDonald - Peter Morris
The Marketing of Sport ~ Simon Chadwick - John Beech Financial Times/ Prentice Hall Simon Chadwick - John Beech
Internal Marketing: Directions for Management ~ Routledge
Global Dimensions of Ecommerce (Global Dimensions of Business) ~ Saeed Samiee Blackwell Publishing Saeed Samiee
Globalization and Marketization of Government Services: Comparing Contempor ~ Andrew Massey Palgrave Macmillan Andrew Massey
Cut the C.R.A.P. and Make the Sale ~ Russ Peterson - Don Sanders - David Cox DC Press Russ Peterson - Don Sanders - David Cox
Services Marketing and Management ~ Audrey Gilmore Sage Publications Ltd Audrey Gilmore
Readings and Cases in Marketing Management (Irwin Series in Marketing) ~ Alvin C. Burns - David W. Cravens Irwin Alvin C. Burns - David W. Cravens
Marketing a Library: Promoting the Best Deal in Town ~ Nancy Rossiter Chandos Publishing (Oxford) Ltd Nancy Rossiter
Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultu ~ Sicco Van Gelder Kogan Page Ltd Sicco Van Gelder
Power Base Selling: Secrets of an Ivy League Street Fighter ~ Jim Holden John Wiley & Sons Inc Jim Holden
Business Market Management: Understanding, Creating and Delivering Value: I ~ James C. Anderson - James A. Narus Prentice Hall James C. Anderson - James A. Narus
The Best Damn Sales Book Ever: 16 Rock-solid Rules for Achieving Sales Success! ~ Warren Greshes John Wiley & Sons Inc Warren Greshes
Advertising Worldwide: Advertising Conditions in Selected Countries ~ Springer-Verlag Berlin and Heidelberg GmbH & Co. K
The 5 Best Practices of Highly Effective Sales Managers: A Guide to Leading ~ Jerry, D. Elmore AuthorHouse Jerry, D. Elmore

401 - 600

Marketing Management with Marketing Research ~ KOTLER - Malhotra Pearson US Imports & PHIPEs KOTLER - Malhotra
Direct Marketing in Practice (Marketing Series: Practitioner) ~ Matthew Housden - Brian Thomas Butterworth-Heinemann Matthew Housden - Brian Thomas
Direct and Interactive Marketing ~ Adrian Sargeant - Douglas West Oxford University Press Adrian Sargeant - Douglas West
Successful Telemarketing: Opportunities and Techniques for Increasing Sales ~ Bob Stone - John Wyman McGraw-Hill Contemporary Bob Stone - John Wyman
Corporate Religion ~ Jesper. Kunde Financial Times/ Prentice Hall Jesper. Kunde
Compensating New Sales Roles: How to Design Rewards That Work in Today's Se ~ Jerome Colletti - Mary Fiss Amacom Jerome Colletti - Mary Fiss
The Life Belt: The Definitive Guide to Managing Customer Retention ~ John Murphy John Wiley and Sons Ltd John Murphy
International Transfer Pricing Policies: Decision-making Guidelines for Mul ~ Wagdy M. Abdallah Greenwood Press Wagdy M. Abdallah
Feeding the Media Beast: Essential Rules to Reap Premier Publicity ~ Mark Mathis Purdue University Press Mark Mathis
The Portable MBA in Marketing (The Portable MBA Series) ~ Alexander Hiam - Charles D. Schewe John Wiley & Sons Inc Alexander Hiam - Charles D. Schewe
Marketing Management: A Relationship Approach ~ Svend Hollensen Financial Times/ Prentice Hall Svend Hollensen
Investigative Selling: How to Master the Art, Science and Skills of Profess ~ Omar Periu Square One Publishing Omar Periu
Complete Book of Product Publicity ~ James D. Barhydt Amacom James D. Barhydt
The Complete Guide to Quick and Easy Marketing That Works ~ David N. Russell Gower Publishing Ltd David N. Russell
Marketing Channels: A Management View ~ Bert Rosenbloom South Western College Publishing Bert Rosenbloom
Merchandising Mathematics ~ Jikyeong Kang-Park - Antigone Kotsiopulos Fairchild Books Jikyeong Kang-Park - Antigone Kotsiopulos
Negotiating and Influencing Skills: The Art of Creating and Claiming Value ~ Brad McRae Sage Publications, Inc Brad McRae
Asian Branding: A Great Way to Fly ~ Ian Batey Prentice Hall Ian Batey
CIM Managing Marketing Performance: Study Text ~ BPP Professional Education BPP Professional Education BPP Professional Education
The Art of War: AND Strategy for Sales Managers: Ancient Wisdom for Today's ~ Sun Tzu - Gary Gagliardi Clearbridge Publishing Sun Tzu - Gary Gagliardi
Sales Secrets from Your Customers (State of the Art Selling) (State of the ~ Barry J. Farber Career Press Barry J. Farber
Strategic Marketing: In the Customer Driven Organization ~ Frank Bradley John Wiley and Sons Ltd Frank Bradley
The Marketing Paradigm ~ Paul Messinger South Western College Publishing Paul Messinger
Problems in Marketing: Applying Key Concepts and Techniques: Analysis and A ~ Luiz A M Moutinho - Charles S Chien Sage Publications Ltd Luiz A M Moutinho - Charles S Chien
RenGen: The Rise of the Cultural Consumer - and What It Means to Your Business ~ Patricia Martin Adams Media Corporation Patricia Martin
Retail Marketing Management ~ David Gilbert Financial Times/ Prentice Hall David Gilbert
Marketing a Library: Promoting the Best Deal in Town ~ Nancy Rossiter Chandos Publishing (Oxford) Ltd Nancy Rossiter
NVQ Level 3 Sales Supervision: Workpack 18 - Provide Information and Advice ~ Phil Goldney - Eamon Allen Financial Times Prentice Hall Phil Goldney - Eamon Allen
Marketing Engineering: Computer-Assisted Marketing Analysis and Planning: I ~ Gary L. Lilien - Arvind Rangaswamy Prentice Hall Gary L. Lilien - Arvind Rangaswamy
Managing Services Marketing: Text and Readings (The Dryden Press Series in ~ John E.G. Bateson South Western College Publishing John E.G. Bateson
NVQ Level 3 Sales Supervision: Workpack 20 - Contribute to the Coaching and ~ Phil Goldney - Eamon Allen Financial Times Prentice Hall Phil Goldney - Eamon Allen
Preface to Marketing Management (Irwin Series in Marketing) ~ J. Peter - J. Donnelly Irwin J. Peter - J. Donnelly
Sales Management: In the Indian Perspective ~ Vaswar Das Gupta Prentice-Hall of India Pvt.Ltd Vaswar Das Gupta
Marketing Management: An International Perspective - Case Studies (Macmilla ~ Kamran Kashini - Dominique Turpin - Kamran Kashani Palgrave Macmillan Kamran Kashini - Dominique Tur...
Cases in Marketing Strategy ~ Richard T. Hise - Stephen W. McDaniel Charles Merrill Richard T. Hise - Stephen W. McDaniel
Marketing Hospitality ~ Thomas F. Powers John Wiley & Sons Inc Thomas F. Powers
Finding, Entering and Succeeding in a Foreign Market ~ Seamus G. Connolly Prentice Hall Seamus G. Connolly
New Public Sector Marketing ~ David Chapman - Theo Cowdell Financial Times/ Prentice Hall David Chapman - Theo Cowdell
Fundamentals of Selling (Fundamentals of Selling, 7th ed) ~ Charles Futell McGraw-Hill Education Charles Futell
Criminal Justice Today: Introductory Text 21st Century ~ Schmalleger Pearson Education dump list Schmalleger
Business Solutions on Demand: Creating Customer Value at the Speed of Light ~ Mark Cerasale - Merlin Stone Kogan Page Ltd Mark Cerasale - Merlin Stone
Principles of Service Marketing and Management ~ Christopher H Lovelock - Lauren Wright Prentice Hall Christopher H Lovelock - Lauren Wright
The Aba Guide to Legal Marketing: A Collection of the Best Ideas, Approache ~ American Bar Association
CIM Managing Marketing Performance: Practic and Revision Kit (Practice & Re ~ BPP Professional Education BPP Professional Education BPP Professional Education
Corporate Event Services ~ Hollis Publishing Ltd
Consumer Behavior (McGraw-Hill/Irwin Series in Marketing) ~ J.Paul Peter - Jerry Olson McGraw-Hill Publishing Co. J.Paul Peter - Jerry Olson
Practical Market Planning ~ John Cooper - Peter Lane Palgrave Macmillan John Cooper - Peter Lane
Marketing Planning for the Pharmaceutical Industry 2nd Edition ~ John Lidstone - Nigel MacLennan Gower Publishing Ltd John Lidstone - Nigel MacLennan
Strategic Focus on Digital Interactive TV in Retail Financial Services ~ Adrian Watts Informa Business Publishing Adrian Watts
Marketing Management Technology as a Social Process ~ George Fisk Greenwood Press George Fisk
Marketing a Small Practice (CPD Study Packs) ~ Clare Montague College of Estate Management Clare Montague
Direct Marketing: Strategy, Planning, Execution ~ Edward L. Nash McGraw-Hill Education Edward L. Nash
Marketing Masters: Secrets of America's Best Companies ~ Gene Walden - Edmund O. Lawler HarperBusiness Gene Walden - Edmund O. Lawler
The Marketing Managers Troubleshooter ~ Craig S. Rice Prentice-Hall Craig S. Rice
Successful Sales Management: How to Make Your Team the Best (Smarter Soluti ~ Stewart Grant Financial Times/ Prentice Hall Stewart Grant
Marketing Management for Non-profit Organizations ~ Adrian Sargeant Oxford University Press Adrian Sargeant
The Marketing Plan: A Practitioner's Guide (Professional Paperbacks) ~ John Westwood Kogan Page Ltd John Westwood
Cases In Marketing Management ~ Luiz Moutinho Financial Times/ Prentice Hall Luiz Moutinho
Marketing Strategy and Uncertainty ~ Sharan Jagpal Oxford University Press Inc, USA Sharan Jagpal
Just Enough Requirements Management: Where Software Development Meets Marketing ~ Alan M. Davis Dorset House Publishing Co Inc.,U.S. Alan M. Davis
CIM Diploma Paper 10 International Marketing Strategy: Study Text (CIM Stud ~ BPP Professional Education BPP Professional Education BPP Professional Education
Leading the Sales Team ~ David Hillier Gower Publishing Ltd David Hillier
E-Commerce Usability: Tools and Techniques to Perfect the On-line Experience ~ David Travis Taylor & Francis Ltd David Travis
Marketing Telecommunications Services: New Approaches for a Changing Enviro ~ Karen G. Strouse Artech House Karen G. Strouse
Hub Culture: The Next Wave of Urban Consumers ~ Stan Stalnaker John Wiley & Sons (Asia) Pte Ltd Stan Stalnaker
Marketing Financial Services in Retailing ~ Nitin Sanghavi Butterworth-Heinemann Ltd Nitin Sanghavi
Manage Globally, Sell Locally: The Art of Strategic Account Management ~ A Lee Blackstone Irwin Professional (USA) A Lee Blackstone
Reinventing the Brand: Can Top Brands Survive the New Market Realities? ~ Jean Noel Kapferer Kogan Page Ltd Jean Noel Kapferer
Utilizing the Strategic Marketing Organization: The Modernization of the Ma ~ James P Stanco Haworth Press Inc.,U.S. James P Stanco
Marketing Exchange Relationships, Transactions and Their Media ~ Greenwood Press
Beyond ISO 9000: How to Sustain Quality in a Dynamic World ~ William A. Stimson Amacom William A. Stimson
Aerospace Marketing Management: Manufacturers, OEM, Airlines, Airports, Sat ~ Philippe Malaval - Christophe Benaroya Kluwer Academic Publishers Philippe Malaval - Christophe Bena...
Building an Import/Export Business ~ Kenneth D. Weiss John Wiley & Sons Inc Kenneth D. Weiss
Consumer Behavior: Implications for Marketing Strategy ~ Del Hawkins - Roger Best - Kenneth Coney McGraw-Hill Education (ISE Editio