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| Hands-on SQL: The Language, Querying, Reporting and the Marketplace (with C ~ Robert Groth Prentice Hall Robert Groth |
| 1998-1999 Medical and Healthcare Marketplace Guide: Directory and Internet ~ Center for Consumer Healthcare Info |
| New Rules of Marketing: How to Use One-to-one Relationship Marketing to Be ~ Frederick Newell Irwin Professional (USA) Frederick Newell |
| GoldMine 6 for Dummies (For Dummies) ~ Joel Scott Hungry Minds Inc,U.S. Joel Scott |
| Strategic Electronic Marketing: Managing E-business ~ Brad Kleindl South Western College Publishing Brad Kleindl |
| Oracle E-Business Suite Financials Handbook ~ David James - Graham H. Seibert - Simon Russell McGraw-Hill Education David James - Graham H. Seiber... |
| Data Mining Cookbook: Modeling Data for Marketing, Risk and Customer Relati ~ Olivia Parr Rud John Wiley & Sons Inc Olivia Parr Rud |
| Oracle E-Business Suite Financials Handbook ~ David James - Graham H. Seibert - Simon Russell McGraw-Hill Education David James - Graham H. Seiber... |
| Mining the Web: Transforming Customer Data into Customer Value ~ Gordon Linoff John Wiley & Sons Inc Gordon Linoff |
| Software Release Methodology ~ Michael E. Bays Prentice Hall Michael E. Bays |
| Implementing SAP Sales and Distribution (The Enterprise Resource Planning) ~ Glynn Williams Osborne/McGraw-Hill,U.S. Glynn Williams |
| Mining the Web: Transforming Customer Data into Customer Value ~ Gordon Linoff John Wiley & Sons Inc Gordon Linoff |
| Strategic Database Marketing ~ Robert Jackson - Paul S. Wang McGraw-Hill Contemporary Robert Jackson - Paul S. Wang |
| Statistical Modeling and Analysis for Database Marketing: Effective Techniq ~ Bruce Ratner CRC Press Inc Bruce Ratner |
| Visual Data Mining: Techniques and Tools for Data Visualization and Mining ~ T. Soukup - Ian Davidson John Wiley & Sons Inc T. Soukup - Ian Davidson |
| Strategic Database Marketing: The Masterplan for Starting and Managing a Pr ~ Arthur M. Hughes McGraw-Hill Publishing Co. Arthur M. Hughes |
| Successful Business Intelligence: Secrets to Making BI the Killer App ~ Cindi Howson Osborne/McGraw-Hill,U.S. Cindi Howson |
| Database Management Systems: A Handbook for Managers ~ Jae K. Shim - Joel G. Siegel South Western Educational Publishing Jae K. Shim - Joel G. Siegel |
| The New Direct Marketing: How to Implement a Profit-Driven Database Marketi ~ David Shepard Associates McGraw-Hill Education David Shepard Associates |
| Consumer Insight: How to Use Data and Market Research to Get Closer to Your ~ Merlin Stone - Alison Bond - Bryan Foss Kogan Page Ltd Merlin Stone - Alison Bond - Bryan Foss |
| The Next Step in Database Marketing: Consumer Guided Marketing(R): Privacy ~ Dick Shaver John Wiley & Sons Dick Shaver |
| Modeling Financial Markets: Using Visual Basic and Databases to Create Pric ~ Benjamin Van Vliet - Robert Hendry McGraw-Hill Publishing Co. Benjamin Van Vliet - Robert Hendry |
| All Consumers Are Not Created Equal: The Differential Marketing Strategy fo ~ Garth Hallberg John Wiley & Sons Garth Hallberg |
| The New Marketing Research Systems: How to Use Strategic Database Informati ~ David J. Curry John Wiley & Sons Inc David J. Curry |
| Direct and Database Marketing ~ Graeme McCorkell Kogan Page Ltd Graeme McCorkell |
| ACT! X for Dummies (For Dummies) ~ Karen S. Fredricks Hungry Minds Inc,U.S. Karen S. Fredricks |
| Data and Text Mining: A Business Applications Approach: United States Editi ~ Thomas W. Miller Prentice Hall Thomas W. Miller |
| Act! 2000 for Windows for Dummies (For Dummies) ~ Jeffrey J. Mayer Hungry Minds Inc,U.S. Jeffrey J. Mayer |
| Applications of Data Mining to Electronic Commerce ~ Kluwer Academic Publishers |
| Web Data Management and Electronic Commerce ~ Bhavani M. Thuraisingham CRC Press Inc Bhavani M. Thuraisingham |
| Statistical Modeling and Analysis for Database Marketing: Effective Techniq ~ Bruce Ratner CRC Press Inc Bruce Ratner |
| Database Marketing: The Ultimate Marketing Tool ~ Edward L. Nash McGraw-Hill Education Edward L. Nash |
| Internet World: Essential Business Tactics for the Net (Mecklermedia) ~ Larry Chase John Wiley & Sons Inc Larry Chase |
| Computer Aided Marketing and Selling (Marketing Series: Practitioner) ~ Robert Shaw Butterworth-Heinemann Ltd Robert Shaw |
| Winning Telco Customers Using Marketing Databases (Telecommunications Library) ~ Robert M. Mattison Artech House Robert M. Mattison |
| Database Management Systems: A Handbook for Managers ~ Jae K. Shim - Joel G. Siegel South Western Educational Publishing Jae K. Shim - Joel G. Siegel |
| Mastering Data Mining: The Art and Science of Customer Relationship Management ~ Michael Berry - Gordon Linoff John Wiley & Sons Inc Michael Berry - Gordon Linoff |
| Online Market Research: Cost Effective Searching of the Internet and Online ~ John F. Lescher Addison Wesley John F. Lescher |
| Opt-in Marketing: How the Breakthrough Process of Consensual Database Marke ~ Ernan Roman - Scott Hornstein McGraw Hill Higher Education Ernan Roman - Scott Hornstein |
| Principles of Direct and Database Marketing ~ Alan Tapp Financial Times/ Prentice Hall Alan Tapp |
| Opt-in Marketing: How the Breakthrough Process of Consensual Database Marke ~ Ernan Roman - Scott Hornstein McGraw Hill Higher Education Ernan Roman - Scott Hornstein |
| Strategic Database Marketing: The Masterplan for Starting and Managing a Pr ~ Arthur M. Hughes McGraw-Hill Publishing Co. Arthur M. Hughes |
| Telemanage Your Customers: System for Telephone Account Management ~ Merlin Stone - Chris Wheeler Gower Publishing Ltd Merlin Stone - Chris Wheeler |
| Marketsearch Database ~ Arlington Mgmt.Pubns. |
| Web Data Management and Electronic Commerce ~ Bhavani M. Thuraisingham CRC Press Inc Bhavani M. Thuraisingham |
| Internet World Guide to One-to-one Web Marketing: Build a Relationship Mark ~ Cliff Allen - Deborah Kania John Wiley & Sons Inc Cliff Allen - Deborah Kania |
| Telemanage Your Customers: System for Telephone Account Management ~ Merlin Stone - Chris Wheeler Gower Publishing Ltd Merlin Stone - Chris Wheeler |
| Optimal Database Marketing: Strategy, Development, and Data Mining: Strateg ~ Ronald G. Drozdenko - Perry D. Drake Sage Publications, Inc Ronald G. Drozdenko - Perry D. Drake |
| Secrets of the Super Searchers (Super Searchers Series) ~ Reva Basch TFPL Publishing Reva Basch |
| Direct and Database Marketing ~ Graeme McCorkell Kogan Page Ltd Graeme McCorkell |
| Advances in Data Mining: Applications in Medicine, Web Mining, Marketing, I ~ Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Implementing SAP Sales and Distribution (The Enterprise Resource Planning) ~ Glynn Williams Osborne/McGraw-Hill,U.S. Glynn Williams |
| ACT! X for Dummies (For Dummies) ~ Karen S. Fredricks Hungry Minds Inc,U.S. Karen S. Fredricks |
| Data Mining Techniques, Second Edition: for Market Ing, Sales, and Customer ~ Berry Hungry Minds Inc,U.S. Berry |
| MAXDATA: A Time Series Database System ~ Wilhelm A. Hennerkes Springer-Verlag Berlin and Heidelberg GmbH & Co. K Wilhelm A. Hennerkes |
| Modeling Financial Markets: Using Visual Basic and Databases to Create Pric ~ Benjamin Van Vliet - Robert Hendry McGraw-Hill Publishing Co. Benjamin Van Vliet - Robert Hendry |
| Consumer Insight: How to Use Data and Market Research to Get Closer to Your ~ Merlin Stone - Alison Bond - Bryan Foss Kogan Page Ltd Merlin Stone - Alison Bond - Bryan Foss |
| Secrets of the Super Searchers (Super Searchers Series) ~ Reva Basch TFPL Publishing Reva Basch |
| The Next Step in Database Marketing: Consumer Guided Marketing(R): Privacy ~ Dick Shaver John Wiley & Sons Dick Shaver |
| Act! 2000 for Windows for Dummies (For Dummies) ~ Jeffrey J. Mayer Hungry Minds Inc,U.S. Jeffrey J. Mayer |
| The New Direct Marketing: How to Implement a Profit-Driven Database Marketi ~ David Shepard Associates McGraw-Hill Education David Shepard Associates |
| Data Mining Cookbook: Modeling Data for Marketing, Risk and Customer Relati ~ Olivia Parr Rud John Wiley & Sons Inc Olivia Parr Rud |
| Search Engine Optimization and Placement: An Internet Marketing Course for ~ Renee Kennedy - Terry Kent Universal Publishers,US Renee Kennedy - Terry Kent |
| Advances in Data Mining: Applications in Medicine, Web Mining, Marketing, I ~ Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Infopreneurs Online and Global: Taking the Hottest Business of the '90s int ~ H.Skip Weitzen - Rick Parkhill John Wiley & Sons Inc H.Skip Weitzen - Rick Parkhill |
| ACT! X for Dummies (For Dummies) ~ Karen S. Fredricks Hungry Minds Inc,U.S. Karen S. Fredricks |
| Strategic Database Marketing ~ Robert Jackson - Paul S. Wang McGraw-Hill Contemporary Robert Jackson - Paul S. Wang |
| Strategic Electronic Marketing ~ Brad Kleindl South Western College Publishing Brad Kleindl |
| Optimal Database Marketing: Strategy, Development, and Data Mining: Strateg ~ Ronald G. Drozdenko - Perry D. Drake Sage Publications, Inc Ronald G. Drozdenko - Perry D. Drake |
| ACT! X for Dummies (For Dummies) ~ Karen S. Fredricks Hungry Minds Inc,U.S. Karen S. Fredricks |
| Strategic Database Marketing: The Masterplan for Starting and Managing a Pr ~ Arthur M. Hughes McGraw-Hill Publishing Co. Arthur M. Hughes |
| GoldMine 6 for Dummies (For Dummies) ~ Joel Scott Hungry Minds Inc,U.S. Joel Scott |
| Applications of Data Mining to Electronic Commerce ~ Kluwer Academic Publishers |
| The Official Guide to Miva Merchant 4.X (Wordware LightWave Library) ~ Pamela Hazelton Wordware Publishing Inc.,U.S. Pamela Hazelton |
| Mastering Data Mining: The Art and Science of Customer Relationship Management ~ Michael Berry - Gordon Linoff John Wiley & Sons Inc Michael Berry - Gordon Linoff |
| Desktop Database Marketing ~ Jack Schmid - Alan Weber McGraw-Hill Contemporary Jack Schmid - Alan Weber |
| Building Solutions with Commerce Server 2002 and Content Management Server ~ C. Peddy Microsoft Press,U.S. C. Peddy |
| Data Mining Techniques, Second Edition: for Market Ing, Sales, and Customer ~ Berry Hungry Minds Inc,U.S. Berry |
| Valuing Your Customers: From Quality Information to Quality Relationships T ~ Angus Jenkinson McGraw-Hill Publishing Co. Angus Jenkinson |
| Building Solutions with Commerce Server 2002 and Content Management Server ~ C. Peddy Microsoft Press,U.S. C. Peddy |
| E Marketing ~ Seth Godwin Time Warner International Seth Godwin |
| Complete Database Marketer: Second-generation Strategies and Techniques for ~ Arthur M. Hughes Irwin Professional (UK) Arthur M. Hughes |
| Desktop Database Marketing ~ Jack Schmid - Alan Weber McGraw-Hill Contemporary Jack Schmid - Alan Weber |
| Strategic Electronic Marketing ~ Brad Kleindl South Western College Publishing Brad Kleindl |
| Strategic Database Marketing: The Masterplan for Starting and Managing a Pr ~ Arthur M. Hughes McGraw-Hill Publishing Co. Arthur M. Hughes |
| Principles of Direct and Database Marketing ~ Alan Tapp Financial Times/ Prentice Hall Alan Tapp |
| How to Find and Cultivate Customers Through Direct Marketing (NTC Business ~ Martin Baier McGraw-Hill Contemporary Martin Baier |
| Winning Telco Customers Using Marketing Databases (Telecommunications Library) ~ Robert M. Mattison Artech House Robert M. Mattison |
| Complete Database Marketer: Second-generation Strategies and Techniques for ~ Arthur M. Hughes Irwin Professional (UK) Arthur M. Hughes |
| All Consumers Are Not Created Equal: The Differential Marketing Strategy fo ~ Garth Hallberg John Wiley & Sons Garth Hallberg |
| Visual Data Mining: Techniques and Tools for Data Visualization and Mining ~ T. Soukup - Ian Davidson John Wiley & Sons Inc T. Soukup - Ian Davidson |