| 1 - 200 |
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| Strategic Marketing Problems: Cases and Comments ~ Roger A. Kerin - Robert A. Peterson Prentice Hall Roger A. Kerin - Robert A. Peterson |
| Expand!: Dynamic Approach to International Marketing Development ~ Alain-Eric Giordan Gower Publishing Ltd Alain-Eric Giordan |
| Concise Encyclopedia of Church and Religious Organization Marketing ~ Robert Stevens - Bruce Wrenn - Henry Cole Haworth Press Inc.,U.S. Robert Stevens - Bruce Wrenn - Hen... |
| Strategic Advertising Management ~ Larry Percy - John Rossiter - Richard Elliott Oxford University Press Larry Percy - John Rossiter - ... |
| Marketing Briefs: A Revision and Study Guide ~ Sally Dibb Butterworth-Heinemann Ltd Sally Dibb |
| Marketing Management and Strategy ~ Peter Doyle Financial Times/ Prentice Hall Peter Doyle |
| Valuepack:Framework for Marketing Management with Operations Management.: A ~ Philip Kotler - Nigel Slack Prentice Hall Philip Kotler - Nigel Slack |
| Marketing Management for the Hospitality Industry: A Strategic Approach ~ Allen Z. Reich John Wiley & Sons Inc Allen Z. Reich |
| Commissions, Bonuses and Beyond: Sales and Marketing Management's Guide to ~ William P. Keenan McGraw-Hill Education William P. Keenan |
| Market-Based Management ~ Roger Best Prentice Hall Roger Best |
| Retail Management (The Mcgraw-Hill Series in Marketing) ~ Ronald W. Hasty - James Reardon McGraw-Hill Education Ronald W. Hasty - James Reardon |
| Rural Marketing: Targeting the Non-urban Consumer ~ Sanal Kumar Velayudhan SAGE Publications Ltd Sanal Kumar Velayudhan |
| Sales Secrets from Your Customers (State of the Art Selling) (State of the ~ Barry J. Farber Career Press Barry J. Farber |
| The E-commerce Arsenal: 12 Technologies You Need to Prevail in the Digital Arena ~ Alexis Gutzman Amacom Alexis Gutzman |
| Marketing Management for the Hospitality Industry: A Strategic Approach ~ Allen Z. Reich John Wiley & Sons Inc Allen Z. Reich |
| CIM Revision Cards:Marketing Management in Practice 05/06 (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge |
| Untangling Organizational Gridlock: Strategies for Building a Customer Focus ~ Michele L. Bechtell Amacom Michele L. Bechtell |
| Marketing Planning Guide (Haworth Marketing Resources) ~ David Loudon - William E. Warren - Bruce Wrenn - Robert E. Stevens Haworth Press Inc.,U.S. David Lou... |
| Customers Mean Business: How World-Class Companies Build Relationships That Last ~ James A. Unruh Perseus Books,U.S. James A. Unruh |
| State of the Art Selling: 100 Top Sales Performance Share Their Secrets of ~ Barry J. Farber Career Press Barry J. Farber |
| Strategic Marketing Problems: Cases and Comments ~ Roger A. Kerin - Robert A. Peterson Prentice Hall Roger A. Kerin - Robert A. Peterson |
| Leveraging the Corporate Brand ~ James R. Gregory - Jack G. Wiechmann McGraw-Hill Contemporary James R. Gregory - Jack G. Wiechmann |
| Marketing of Agricultural Products ~ Joseph N. Uhl - Chris Hurt - Richard L. Kohls Prentice-Hall Joseph N. Uhl - Chris Hurt - Richard L. ... |
| Strategic Marketing: Planning and Control (CIM Student) ~ John Ensor - Graeme Drummond Butterworth-Heinemann Ltd John Ensor - Graeme Drummond |
| Compensating Your Sales Force: How to Use Commissions, Draws, Bonuses and Q ~ W.G. Ryckman - Robert G. Head Irwin Professional (UK) W.G. Ryckman - Robert G. Head |
| Marketing for Pharmacists: Providing and Promoting Professional Services ~ David A. Holdford McGraw-Hill Education David A. Holdford |
| The 360 Degree Brand in Asia: Creating More Effective Marketing Communications ~ Mark Blair - Richard Armstrong - Mike Murphy John Wiley & Sons (Asia) Pte Ltd Mark Blair - Richard A... |
| Superstar Sales Secrets (State of the Art Selling) ~ Barry J. Farber Career Press Barry J. Farber |
| Managing and Marketing Technology ~ I.David Ford - Michael Saren Thomson Learning I.David Ford - Michael Saren |
| Leading the Sales Team ~ David Hillier Gower Publishing Ltd David Hillier |
| Get Clients Now!: 28-day Marketing Program for Professionals and Consultants ~ C.J. Hayden Amacom C.J. Hayden |
| Modern Logistics Management: Integrating Marketing, Manufacturing and Physi ~ John Francis Magee - J.F. Copacino - D.B. Rosenfield John Wiley & Sons Inc John Francis Magee - J.F.... |
| Cause Related Marketing ~ Sue Adkins Butterworth-Heinemann Sue Adkins |
| Managing for Sales Results: A Fast Action Guide for Finding, Coaching, and ~ Ron Marks John Wiley & Sons Inc Ron Marks |
| Image Marketing: Using Public Perceptions to Attain Business Objectives ~ Joe Marconi McGraw-Hill Contemporary Joe Marconi |
| Global Marketing ~ Warren J. Keegan - Mark Green Prentice Hall Warren J. Keegan - Mark Green |
| The New Strategic Selling: The Unique Sales System Proven Successful by the ~ Robert B. Miller - Stephen E. Heiman - Tad Tuleja Kogan Page Ltd Robert B. Miller - Stephen E. Heima... |
| The Pocket Power Book of Performance ~ Byrd Baggett Rutledge Hill Press,U.S. Byrd Baggett |
| Truth, Lies, and Advertising: The Art of Account Planning (Adweek Book) ~ Jon Steel John Wiley & Sons Inc Jon Steel |
| Marketing Management ~ J.Paul Peter - Jr. James H. Donnelly McGraw Hill Higher Education J.Paul Peter - Jr. James H. Donnel... |
| Managing Major Sales: Practical Strategies for Improving Sales Effectiveness ~ Neil Rackham - Richard Ruff HarperBusiness,U.S. Neil Rackham - Richard Ruff |
| Marketing ~ Dhruv Grewal - Michael Levy McGraw Hill Higher Education Dhruv Grewal - Michael Levy |
| Compensating New Sales Roles: How to Design Rewards That Work in Today's Se ~ Jerome Colletti - Mary Fiss Amacom Jerome Colletti - Mary Fiss |
| Cause Related Marketing ~ Sue Adkins Butterworth-Heinemann Sue Adkins |
| Modern Logistics Management: Integrating Marketing, Manufacturing and Physi ~ John Francis Magee - J.F. Copacino - D.B. Rosenfield John Wiley & Sons Inc John Francis Magee - J.F.... |
| Managing Web Projects for Dummies (For Dummies) ~ Janine Warner Hungry Minds Inc,U.S. Janine Warner |
| Marketing Planning for the Pharmaceutical Industry 2nd Edition ~ John Lidstone - Nigel MacLennan Gower Publishing Ltd John Lidstone - Nigel MacLennan |
| Selling Is a Team Sport ~ Eric Baron Prima Tech Eric Baron |
| Introduction to Information-based High-tech Services (Technology Management ~ Eric Viardot Artech House Eric Viardot |
| The Marketing Imagination ~ Theodore Levitt Simon & Schuster Theodore Levitt |
| 2000 Professional's Guide to Target Marketing ~ David W. Cottle Aspen Publishers Inc.,U.S. David W. Cottle |
| Marketing Management, An Asian Perspective ~ KOTLER Prentice Hall Singapore KOTLER |
| Marketing Communications (CIM Revision Cards S) ~ Marketing Knowledge Ltd Butterworth-Heinemann Ltd Marketing Knowledge Ltd |
| Services Marketing (McGraw-Hill Series in Marketing) ~ Valerie Zeithaml - Mary Bitner McGraw-Hill Education Valerie Zeithaml - Mary Bitner |
| Sales Management (Marketing Series: Practitioner) ~ CHRIS NOONAN Butterworth-Heinemann CHRIS NOONAN |
| The Infinite Asset: Managing Brands to Build New Value ~ Sam Hill - Chris Lederer Harvard Business School Press Sam Hill - Chris Lederer |
| Churchill - Ford - Walker's Sales Force Management ~ Mark W Johnston - Greg W. Marshall McGraw-Hill Publishing Co. Mark W Johnston - Greg W. Marshall |
| Systems Thinking: Creative Holism for Managers ~ Michael C. Jackson John Wiley and Sons Ltd Michael C. Jackson |
| Cases in Strategic Marketing Management: Business Strategies in Muslim Coun ~ John A. Quelch Prentice Hall John A. Quelch |
| Managing Key Clients: Securing the Future of the Professional Services Firm ~ Paul Denvir - Cliff Ferguson - Kevin Walker Thomson Learning Paul Denvir - Cliff Ferguson - Kevin Wa... |
| Management of a Sales Force ~ William Stanton - Richard H. Buskirk Irwin William Stanton - Richard H. Buskirk |
| Retailing Management ~ William R. Davidson - D. Sweeney - R. Stampfl John Wiley and Sons (WIE) William R. Davidson - D. Swe... |
| One-to-one Web Marketing: Build a Relationship Marketing Strategy One Custo ~ Cliff Allen - Deborah Kania - Beth Yaeckel John Wiley & Sons Inc Cliff Allen - Deborah Kania - Beth ... |
| Export Marketing Handbook ~ Walter H. Nagel - Gaston Z. Ndyajunwoha Greenwood Press Walter H. Nagel - Gaston Z. Ndyajunwoha |
| Retail Marketing ~ Peter J. McGoldrick Mayfield Peter J. McGoldrick |
| The Complete Guide to Sales Force Incentive Compensation ~ Andris A. Zoltners - Prabha K. Sinha - Sally E Lorimer Amacom Andris A. Zoltners - Prabha K. Sinha -... |
| Marketing Your City USA: a Guide to D: A Guide to Developing a Strategic To ~ R.A. Nykiel - E. Jascolt Haworth Press Inc.,U.S. R.A. Nykiel - E. Jascolt |
| Customer-driven: How to Make Your Company Customer-focused ~ Linda Silverman Goldzimmer Random House Business Books Linda Silverman Goldzimmer |
| Planned Giving: Management, Marketing, and Law 2008 Cumulative Supplement ~ Ronald R. Jordan - Katelyn L. Quynn John Wiley & Sons Inc Ronald R. Jordan - Katelyn L. Quynn |
| The Marketing Plan ~ William A. Cohen John Wiley and Sons (WIE) William A. Cohen |
| Basic Marketing Management ~ Douglas J. Dalrymple - Leonard J. Parsons John Wiley and Sons (WIE) Douglas J. Dalrymple - Leonard J... |
| Optimal Bundling: Marketing Strategies for Improving Economic Performance ~ Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Direct Marketing in Practice (Marketing Series: Practitioner) ~ Matthew Housden - Brian Thomas Butterworth-Heinemann Matthew Housden - Brian Thomas |
| Rethinking Sales Management: A Strategic Guide for Practitioners ~ Beth Rogers John Wiley & Sons Beth Rogers |
| Marketing on a Tight Budget: A 10-point Action Plan ~ Patrick Forsyth Kogan Page Ltd Patrick Forsyth |
| Managing Public Relations ~ James E. Grunig - Todd T. Hunt Thomson Learning James E. Grunig - Todd T. Hunt |
| Business Marketing Management: A Strategic View of Industrial and Organizat ~ Michael D. Hutt - Thomas W. Speh South Western College Publishing Michael D. Hutt - Thomas W. Speh |
| FT Mastering Marketing: your single source guide to becoming a master of ma ~ Insead - Kellogg - LBS - Wharton Financial Times/ Prentice Hall Insead - Kellogg - LBS - Wharton |
| Services Marketing Management: An International Perspective ~ Hans Kasper - Wouter De Vries - Piet Van Helsdingen John Wiley and Sons Ltd Hans Kasper - Wouter De ... |
| The Marketing Game: Insider Secrets That You Can Use from the World's Marke ~ Eric Schulz Adams Media Corporation Eric Schulz |
| Marketing ~ Dhruv Grewal - Michael Levy McGraw Hill Higher Education Dhruv Grewal - Michael Levy |
| Branded and on Display ~ Daniel Thomas Cook Krannert Art Museum,US Daniel Thomas Cook |
| Selling to Major Accounts: Tools, Techniques and Practical Solutions for th ~ Terry R. Bacon Amacom Terry R. Bacon |
| Services Marketing ~ Valarie A. Zeithaml - Mary Jo Bitner McGraw Hill Higher Education Valarie A. Zeithaml - Mary Jo Bitn... |
| Market Driven Management: Strategic and Operational Marketing ~ Jean-Jacques Lambin - Ruben Chumpitaz - Isabelle Schuiling Palgrave Macmillan Jean-Jacques Lambin - ... |
| Marketing Hospitality ~ Thomas F. Powers John Wiley & Sons Inc Thomas F. Powers |
| Telemarketing, Cold Calling and Appointment Making: How to Win Business Thr ~ Pauline Rowson Rowmark Ltd Pauline Rowson |
| Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach ~ Linda Richardson McGraw-Hill Publishing Co. Linda Richardson |
| Marketing Strategy: How to Prepare It - How to Implement It (CIM Student Wo ~ Paul Fifield Butterworth-Heinemann Paul Fifield |
| Making Your Sales Team 1 ~ Thomas L. Quick Amacom Thomas L. Quick |
| Selling (Wiley Pathways) ~ Tom Hopkins - Douglas J. Dalrymple - William L. Cron - Thomas E. Decarlo - Terri Horvath John Wiley ... |
| A Culture of Credit: Embedding Trust and Transparency in American Business ~ Rowena Olegario Harvard University Press Rowena Olegario |
| Competitive Intelligence: Gathering, Analysing and Putting It to Wowrk ~ Christopher Murphy Gower Publishing Ltd Christopher Murphy |
| The Bid Manager's Handbook ~ David Nickson Gower Publishing Ltd David Nickson |
| CIM Revision Card: Strategic Marketing Decisions (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge |
| CIM Revision Cards: Managing Marketing Performance (CIM Revision Cards S) ~ marketing Knowledge Butterworth-Heinemann marketing Knowledge |
| CIM Marketing Management in Practice: Practice and Revision Kit (Practice & ~ BPP Professional Education BPP Professional Education BPP Professional Education |
| Activity-based Costing: Making It Work for Small and Mid-sized Companies (W ~ Douglas T. Hicks John Wiley & Sons Inc Douglas T. Hicks |
| International Marketing and Export Management ~ Gerald Albaum - Marian Burk Wood - Edwin Duerr Financial Times/ Prentice Hall Gerald Albaum - Marian... |
| Strategic Marketing: An Introduction ~ Tony Proctor Routledge Tony Proctor |
| Guerrilla Marketing On-Line Attack: 100 Low Cost, High Impact Strategies fo ~ Jay Conrad Levinson - Charles Rubin Houghton Mifflin (Trade) Jay Conrad Levinson - Charles Rubin |
| Advertising Management: United States Edition ~ Rajeev Batra - David A. Aaker - John G. Myers Prentice Hall Rajeev Batra - David A. Aaker - John G. ... |
| Marketing Aesthetics: The Strategic Management of Branding, Identity and Image ~ Bernd H. Schmitt - Alex Simonson Simon & Schuster Bernd H. Schmitt - Alex Simonson |
| Retailing Management ~ William R. Davidson - D. Sweeney - R. Stampfl John Wiley and Sons (WIE) William R. Davidson - D. Swe... |
| Sports Marketing: A Strategic Perspective ~ Matthew D. Shank Prentice Hall Matthew D. Shank |
| Infopromotion: Publicity and Marketing for the Information Profession ~ Feona J. Hamilton Gower Publishing Ltd Feona J. Hamilton |
| Marketing Management (McGraw-Hill/Irwin Series in Marketing) ~ Harper W. Boyd - Orville C. Walker McGraw-Hill Publishing Co. Harper W. Boyd - Orville C. Walker |
| Brand Management: A Theoretical and Practical Approach ~ Rik Riezebos Financial Times/ Prentice Hall Rik Riezebos |
| Strategic Market Management (Strategic Market Managment) ~ David A. Aaker John Wiley and Sons (WIE) David A. Aaker |
| Understanding Business Markets ~ David Ford Thomson Learning David Ford |
| Global Marketing Strategies ~ Jean-Pierre Jeannet Houghton Mifflin (Academic) Jean-Pierre Jeannet |
| Strategic Market Planning: A Blueprint for Success (CBI Series in Practical ~ Patrick B. McNamee John Wiley and Sons Ltd Patrick B. McNamee |
| International Marketing: Strategy, Planning, Market Entry and Implementation ~ Roger Bennett Kogan Page Ltd Roger Bennett |
| Marketing Management for Non-profit Organizations ~ Adrian Sargeant Oxford University Press Adrian Sargeant |
| Marketing Management: A Strategic, Decision-making Approach (McGraw-Hill/Ir ~ John Mullins - Orville C. Walker - Jr. Harper W Boyd - Jean-Claude Larreche McGraw-Hill Publishing C... |
| Up Close and Personal?: Customer Relationship Marketing @ Work ~ Paul R. Gamble - Merlin Stone - Neil Woodcock - Bryan Foss Kogan Page Ltd Paul R. Gamble - Merlin St... |
| Marketing Management ~ Geoff Lancaster - Lester Massingham McGraw-Hill Publishing Co. Geoff Lancaster - Lester Massingham |
| Marketing Management: Strategies and Programs (McGraw-Hill Series in Marketing) ~ Joseph P. Guiltinan - Gordon W. Paul - Thomas J. Madden McGraw-Hill Education Joseph P. Guiltinan - ... |
| Business Solutions on Demand: Creating Customer Value at the Speed of Light ~ Mark Cerasale - Merlin Stone Kogan Page Ltd Mark Cerasale - Merlin Stone |
| Commercializing New Technologies: Getting from Mind to Market ~ Vijay K. Jolly Harvard Business School Press Vijay K. Jolly |
| Successful Customer Relationship Marketing: New Thinking, New Strategies, N ~ Merlin Stone - Bryan Foss Kogan Page Ltd Merlin Stone - Bryan Foss |
| Handbook of Niche Marketing: Principles and Practice (Haworth Series in Seg ~ Haworth Press Inc.,U.S. |
| Global Marketing Management ~ Warren J. Keegan Prentice Hall Warren J. Keegan |
| Global Marketing Management: United States Edition (Prentice Hall Series in ~ Warren J. Keegan Prentice Hall Warren J. Keegan |
| Build Your Own Network Sales Business ~ Gregory F. Kishel - Patricia Gunter Kishel John Wiley & Sons Inc Gregory F. Kishel - Patricia Gunter... |
| World Class Selling: The Crossroads of Customer, Sales, Marketing and Technology ~ Jim Holden John Wiley & Sons Jim Holden |
| Building Your Direct Mail Program: Workbook (J-B Fund Raising School) ~ Gwyneth J. Lister Jossey Bass Wiley Gwyneth J. Lister |
| Industrial Marketing Strategy ~ Webster, Frederick E. Jr. John Wiley & Sons Webster, Frederick E. Jr. |
| Attention!: How to Interrupt, Yell, Whisper, and Touch Consumers (Adweek Book) ~ Ken Sacharin John Wiley & Sons Inc Ken Sacharin |
| Interactive Services Marketing: Student Text ~ Raymond P. Fisk - Stephen J. Grove - Joby John Houghton Mifflin Raymond P. Fisk - Stephen J. Grove -... |
| Citizen Brands: Putting Society at the Heart of Your Business ~ Michael Willmott John Wiley and Sons Ltd Michael Willmott |
| Key Account Management: Learning from supplier and customer perspectives: L ~ Malcolm McDonald - Beth Rogers Butterworth-Heinemann Malcolm McDonald - Beth Rogers |
| Marketing Plan: A Handbook ~ Marian Burk Wood Prentice Hall Marian Burk Wood |
| Selling Through Independent Reps ~ Harold J. Novick Amacom Harold J. Novick |
| Never Mind the Sizzle...Where's the Sausage?: Branding Based on Substance, ~ David Taylor Capstone Publishing Ltd David Taylor |
| Orchestrating Success: Improve Control of the Business with Sales and Opera ~ Richard C. Ling - Walter E. Goddard John Wiley & Sons Inc Richard C. Ling - Walter E. Goddard |
| CIM Coursebook 06/07 Strategic Marketing in practice (CIM Coursebook) ~ Ashok Ranchhod - Ebi Marandi Butterworth-Heinemann Ashok Ranchhod - Ebi Marandi |
| The IBM Way: Insights into the World's Most Successful Marketing Organization ~ Buck Rodgers - Robert Shook HarperBusiness Buck Rodgers - Robert Shook |
| Principles and Practice of Marketing, 3rd Ed. ~ David Jobber McGraw-Hill Education David Jobber |
| International Marketing Strategy (4th Edition) ~ Frank Bradley Financial Times/ Prentice Hall Frank Bradley |
| Strategic Market Planning: A Blueprint for Success (Wiley Series in Practic ~ Patrick B. McNamee John Wiley and Sons Ltd Patrick B. McNamee |
| Basic Marketing Management ~ Douglas J. Dalrymple - Leonard J. Parsons John Wiley and Sons (WIE) Douglas J. Dalrymple - Leonard J... |
| Basic Marketing: A Global-Managerial Approach (Coleccion Tamesis: Serie C, ~ William D. Perreault - E. Jerome McCarthy McGraw-Hill Education William D. Perreault - E. Jerome McC... |
| Sales Management: Concepts and Cases ~ Douglas J. Dalrymple John Wiley and Sons (WIE) Douglas J. Dalrymple |
| High-impact Sales Force Automation: A Strategic Perspective ~ Glen S. Petersen St Lucie Press Glen S. Petersen |
| The Future of Pricing: How Airline Ticket Pricing Has Inspired a Revolution ~ E. Andrew Boyd Palgrave Macmillan E. Andrew Boyd |
| Planning Media: Strategy and Imagination ~ William J. Donnelly Prentice Hall William J. Donnelly |
| The Ultimate Guide to Sports Marketing ~ Stedman Graham - Joe Jeff Goldblatt - Lisa Delpy Neirotti McGraw-Hill Education Stedman Graham - Joe... |
| Service Industries Marketing: New Approaches (A Special Issue of "The Servi ~ Frank Cass Publishers |
| Seven Secrets to Successful Sales Management: The Sales Manager's Manual ~ Jack Wilner St Lucie Press Jack Wilner |
| Branded Entertainment: Product Placement and Brand Strategy in the Entertai ~ Jean-Marc Lehu Kogan Page Ltd Jean-Marc Lehu |
| Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship ~ Frederick Newell Kogan Page Ltd Frederick Newell |
| Wooing & Winning Business: The Foolproof Formula for Making Persuasive Busi ~ Spring Asher - Wicke Chambers John Wiley & Sons Spring Asher - Wicke Chambers |
| Framework for Marketing Management, A ~ Philip Kotler Prentice Hall Philip Kotler |
| Living the Brand: How to Transform Every Member of Your Organization into a ~ Nicholas Ind Kogan Page Ltd Nicholas Ind |
| Agro-food Marketing ~ CABI Publishing |
| Relationship Marketing (Professional Development) ~ Martin Christopher - Adrian Payne - David Ballantyne Butterworth-Heinemann Ltd Martin Christopher - ... |
| The Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Y ~ Aubrey Wilson Kogan Page Ltd Aubrey Wilson |
| Uncommon Practice: People who deliver a great brand experience ~ Financial Times/ Prentice Hall |
| Restaurant Marketing for Owners and Managers (Wiley Restaurant Basics Series) ~ Patti J. Shock - John T. Bowen - John M. Stefanelli John Wiley & Sons Inc Patti J. Shock - John T. B... |
| Marketing and the Bottom Line (Financial Times Series) ~ Tim. Ambler Financial Times/ Prentice Hall Tim. Ambler |
| Complete Art Curriculum Activities Kit: 150 Easy-to-use Art Lessons in 8 Ex ~ Barbara McNally Reuther - Diane Enemark Fogler Prentice Hall Barbara McNally Reuther - Diane Enemark... |
| Branding a Store: How to Build Successful Retail Brands in a Changing Marke ~ Ko Floor Kogan Page Ltd Ko Floor |
| Restoring Tourism Destinations in Crisis: A Strategic Marketing Approach (C ~ David Beirman CABI Publishing David Beirman |
| Marketing Strategy: Customers and Competition ~ Steven P. Schnaars Simon & Schuster Ltd Steven P. Schnaars |
| CIM Coursebook 02/03: Effective Management for Marketing (CIM Coursebook) ~ Mike Worsam Butterworth-Heinemann Mike Worsam |
| CIM Coursebook 06/07 Strategic Marketing Decisions (CIM Coursebook) ~ Isobel Doole - Robin Lowe Butterworth-Heinemann Isobel Doole - Robin Lowe |
| Leading Your Sales Team: How to Manage a Winning Sales Team ~ Jim Pancero Dartnell Corporation Jim Pancero |
| CIM Managing Marketing Performance: Study Text ~ BPP Professional Education BPP Professional Education BPP Professional Education |
| Sales & Sales Management ~ Ralph W Jackson - Robert D. Hisrich Prentice-Hall Ralph W Jackson - Robert D. Hisrich |
| Internet Marketing: Readings and Online Resources (McGraw-Hill/Irwin Series ~ Paul S. Richardson McGraw-Hill Publishing Co. Paul S. Richardson |
| Build Your Own Network Sales Business ~ Gregory F. Kishel - Patricia Gunter Kishel John Wiley & Sons Inc Gregory F. Kishel - Patricia Gunter... |
| Truth, Lies, and Advertising: The Art of Account Planning (Adweek Book) ~ Jon Steel John Wiley & Sons Inc Jon Steel |
| Sales Management: Theory and Practice ~ Bill Donaldson Palgrave Macmillan Bill Donaldson |
| The No. 1 Sales Team: Superior Techniques for Maximum Performance ~ Stephan Schiffman Adams Media Corporation Stephan Schiffman |
| Brilliance Marketing Management ~ Celia Rocks Facts on Demand Press Celia Rocks |
| Positioning: The Battle for Your Mind ~ Al Ries - Jack Trout McGraw-Hill Education Al Ries - Jack Trout |
| The Marketing Managers Troubleshooter ~ Craig S. Rice Prentice-Hall Craig S. Rice |
| Marketing Management Bundle ~ Brian Smith - Malcolm McDonald Butterworth-Heinemann Brian Smith - Malcolm McDonald |
| Total Relationship Marketing: Rethinking Marketing Management ~ Evert Gummesson Butterworth-Heinemann Evert Gummesson |
| Sales Managers Deskbook ~ Gene Garofalo NYIF Gene Garofalo |
| Marketing Today ~ Oliver Prentice Hall Oliver |
| Marketing Management ~ Philip Kotler Pearson US Imports & PHIPEs Philip Kotler |
| Agro-food Marketing ~ CABI Publishing |
| Market Driven Management: Strategic and Operational Marketing ~ Jean-Jacques Lambin - Ruben Chumpitaz - Isabelle Schuiling Palgrave Macmillan Jean-Jacques Lambin - ... |
| Marketing Management ~ J.W. Strydom - M. Cant - C.J. Jooste - V.D. Walt Juta Academic J.W. Strydom - M. Cant - C.J. Jooste ... |
| Marketing for Keeps: Building Your Business by Retaining Customers ~ Carla Furlong John Wiley & Sons Inc Carla Furlong |
| Compensating the Sales Force: A Practical Guide to Designing Winning Sales ~ David J. Cichelli McGraw-Hill Education David J. Cichelli |
| Asia's Digital Dividends: How Asia-Pacific's Corporations Are Creating Valu ~ David C. Michael John Wiley & Sons (Asia) Pte Ltd David C. Michael |
| The 50 Plus Market: Why the Future Is Age-neutral When It Comes to Marketin ~ Dick Stroud Kogan Page Ltd Dick Stroud |
| The 5 Best Practices of Highly Effective Sales Managers: A Guide to Leading ~ Jerry, D. Elmore AuthorHouse Jerry, D. Elmore |
| The Business of Selling: How to Be Your Own Sales Manager ~ Tony Alessandra - Jim Cathcart Alessandra & Associates Tony Alessandra - Jim Cathcart |
| Cases In Marketing Management ~ Financial Times/ Prentice Hall |
| Sales and Operations for Your Small Business ~ E. James Burton - Steven M. Bragg John Wiley & Sons E. James Burton - Steven M. Bragg |
| Successfully Marketing Clinical Trial Results: Winning in the Healthcare Bu ~ Gunter Umbach Gower Publishing Ltd Gunter Umbach |
| Key Account Management: A Complete Action Kit of Tools and Techniques for A ~ Peter Cheverton Kogan Page Ltd Peter Cheverton |
| Managing the Customer Experience: Turning Customers into Advocates ~ Shaun Smith - Joe Wheeler Financial Times/ Prentice Hall Shaun Smith - Joe Wheeler |
| Market-driven Management: Using the New Marketing Concept to Create a Custo ~ Frederick E. Webster John Wiley & Sons Inc Frederick E. Webster |
| Global Marketing Management: Changes, Challenges and New Strategies ~ Kiefer Lee - Steve Carter Oxford University Press Kiefer Lee - Steve Carter |
| The Soul of the New Consumer: Authenticity - What We Buy and Why in the New ~ David Lewis - Darren Bridger Nicholas Brealey Publishing Ltd David Lewis - Darren Bridger |